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  • Posted: Sep 10, 2021
    Deadline: Not specified
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    Impact is transforming the way enterprises manage and optimize all types of partnerships. Our Partnership CloudTM is an integrated end-to-end solution for managing an enterprises partnerships across the entire partner lifecycle to activate rapid growth through the emerging Partnership Economy.Impact was founded in 2008 by a team of Internet marketing and ...
    Read more about this company

     

    Content Marketer/Copywriter

    Our Company

    If you are looking to join a team where your opinion is valued, your contributions are noticed, and enjoy working with fun and talented people from all over the world then this is the place for you.

    If you have a desire to work in an organisation that is:

    • Passionate about its people

    • Focused on delivering the very best tech to our customers

    • Offering the flexibility to work how and where you are most successful

    • Obsessed with our customer’s success

    • The leading SaaS platform to automate partnerships - affiliate, influencer, technology partners, and more!

    • Entrepreneurial in spirit with a culture that rewards collaboration and curiosity

    • Obsessed with making a difference in business and to the wider community  

    Impact is the global leader in Partnership Automation, working with innovative brands like Ticketmaster, Levi’s, Microsoft, Airbnb, and Uber to help them manage their online affiliate, influencer, brand to brand, and content partnerships. The Impact Partnership Cloud covers the full life partnership lifecycle including onboarding, tracking ads and paying partners, recruiting for new partners, data and marketing intelligence, and protection from fraud. Founded in 2008, Impact has grown to over 500 employees and ten offices across Europe, the United States, Africa, and Asia so there is plenty of opportunity for growth and advancement.

    Your Role at Impact

    The Associate Content Marketer supports the content marketing team and the rest of the organization in the planning, developing, and implementation of engaging, high-impact product, event, and marketing content that drives business success for Impact.

    The Associate Content Marketer works closely with different subject matter experts within the organization, such as the leadership team, product and product marketing team, partner and CSM teams, and more, as well as external stakeholders for voice-of-the-customer perspectives.

    The Associate Content Marketer stays abreast of industry events and changes, developing a range of multimedia content (blog posts, infographics, eBooks, microsites, videos, etc.), to support the growth of the partnership category. This position requires a highly analytical thinker who approaches content with an audience-first mindset.

    The Associate Content Marketer helps analyze content responses, discovering which content engages, and helps hone the strategy toward results. At the same time, the Associate Content Marketer suggests new content formats to test out on audiences.

     

    What You’ll Do

    • Support the full content marketing program, from ideation and brainstorming process through to production and launch of new thought leadership pieces based on overarching product themes across both demand-side and supply-side perspective

    • Know Impact’s user, technology, the greater industry, and competition, and be an informed voice to help drive content strategy and creation

    • Develop domain expert in the area of performance marketing, influencer marketing, strategic partnerships, ambassadors, etc., to help establish the Partnership Cloud as the pre-eminent leader in partnership management solutions

    • Help maintain a comprehensive content calendar for the organization

    • Write and edit thought leadership pieces to support marketing and demand gen activities, including whitepapers, blog posts, bylines, webinars, eBooks, and other forms of marketing content

    • Support the ongoing development, distribution, maintenance, and amplification of bylines, ebooks, blog posts, podcasts, videos, whitepapers, infographics, interactive microsites, research pieces, and more

    • Apply creative storytelling techniques to present our positioning, thought leadership, and messaging in fresh ways that resonate with each target audience

    • Partner with sales, marketing, partnerships, product management, sales enablement, and operations to ensure increased diversity of voices throughout the organization to discover and capture point of views, practical experiences, advice, best practices, and other forms of partnership knowledge — from organizational knowledge to customer wisdom

    • Optimize and run the content approval and content launch process for new deliverables

    • Read and digest primers and training materials produced by product marketing and SMEs throughout the organization to generate new angles of thought leadership

    • Assist in providing direction to the design team around how to execute on content projects

    • Review, comment, correct, and help copywrite content emerging from other members of the marketing team (including ghostwriters) and mentor them to become better content creators

    • Provide Copy review and editing for some press releases, one-sheets, website, and other pieces of content originating from other members of the marketing team

     

    What You Have

    • Storytelling/storyboarding skills

    • Writing skills

    • Project management skills

    • Entrepreneurial/Leadership skills

    • Problem solving skills

    • Time management skills

    • Design skills

    • Deck/Infographic building skills — a big plus

    • Multimedia production skills (audio, video, interactive) are big pluses

    • Experience in the CRM, performance marketing and affiliate marketing space

    • BA/BS degree or equivalent practical experience

    • 2-3 years of content marketing or communications experience

    Benefits/Perks:

    • Unlimited PTO policy

      • Take the time off that you need. We are truly committed to a positive work-life balance, recognising that it is important to be happy and fulfilled in both

    • Training & Development

      • Learning the advanced partnership automation products

    • Medical Aid and Provident Fund 

      • Group schemes with Discovery & Bonitas for medical aid

      • Group scheme with Momentum for provident fund

    • Stock Options

      • 4-year vesting schedule pending Board approval

    • Internet Allowance

    • Flexible work hours

    • Casual work environment

    Method of Application

    Interested and qualified? Go to Impact on boards.greenhouse.io to apply

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