Copy and Content Coordinator at Absolute Pets Pty Ltd

• This is an opportunity to join the marketing team of a leading pet care retail company, where you will play a key role in creating, coordinating and maintaining standards for all copy and content across various platforms and channels. You would be joining a fast-paced environment with very high standards as well as a very ambitious and highly productive team who have a great deal of passion and energy for the work that they do.
• This position requires a candidate with strong English language writing skills, the ability to engage with information and various types of communication and create meaningful copy and content for multiple channels and platforms.
• You will report to the Marketing Manager but liaise with various individuals and departments in the company, as well as external stakeholders.

Overview of roles and responsibilities:

• Social media - ongoing copy and content creation and coordination:
• Develop, implement, monitor, and maintain the social media content plan (calendar) for all social media pages (more than 1 brand).
• Ongoing research on social media environment and provide feedback on new trends, new developments and new opportunities to keep our social media platforms engaging and relevant to our audience.
• Propose new and trendy ideas and plans for content for the various platforms on an ongoing basis.
• Liaise with various team members to gather content and design elements to carry out the content plan.
• Recruit, manage and monitor social media influencers.
• Manage social media content with shopping centres.
• Copywriting and editing:
• Research and write articles and blog posts on various pet care topics.
• Write, edit and proofread product copy for websites, email newsletters, brochures, competition landing pages and other marketing material (customer-facing).
• Manage radio ad content for promotions (brief agency, review, edit, provide feedback)

Website support:

• Monitor content (product copy, banners, promotions etc) on the website.
• Assist with uploading content to various websites.

General:

• Liaise with experts in the industry for various information and content.
• Liaise with product photographer for photo content for the website.
• Monitor company bio information online.
• General copy and content support to the marketing team.

Capabilities and strengths

• Exceptional writing and proofreading skills.
• Excellent communication skills – written and verbal
• High attention to detail
• Creative thinker.
• Productive and extremely efficient.
• Driven /action orientated
• Pet lover
• Exceptional planning skills
• Great time management skills
• Ability to grasp concepts quickly
• Strong initiative
• Resourceful
• Ability to prioritise and re-prioritise
• Service-orientated
• Multi-tasking
• Ability to work under pressure and with tight deadlines

Experience and qualification

• Tertiary qualification in a related field (journalism, copywriting, digital marketing)
• Minimum 2 years full-time working experience in a similar role.
• Copywriting experience.
• Experience writing for social media and blog posts.
• Experience writing copy for marketing material (brochures, flyers, newsletters etc)
• Experience with Microsoft office – word, excel, ppt