Copywriter - Centurion at Recru-IT

Requirements:            

• Bachelor’s degree in Marketing, Communications, English, or a related field.
• 3 to 4 years of experience in copywriting and community management Financial Services will be an added advantage.
• Exceptional writing skills with a keen eye for detail and creativity.
• Proficiency in crafting messaging hierarchies and adapting tone of voice to suit different platforms and audiences.
• Experience in community management, including responding to comments, messages, and inquiries in a timely and professional manner.
• Strong research skills with the ability to gather insights from social listening and audience analysis.
• Knowledge of social media platforms and their features, as well as trends and best practices in digital marketing.
• Ability to work collaboratively in a fast-paced environment and manage multiple projects simultaneously.
• Excellent communication and interpersonal skills, with a customer-centric approach to community engagement.
• Attach a portfolio or a portfolio link showcasing your work as part of your application.

Duties & Responsibilities:

• Develop compelling and engaging copy across various platforms and channels, including social media, website content, emails, and advertising campaigns.
• Create messaging hierarchies that resonate with our clients target audience and align with the brand’s identity and objectives.
• Dive deep into our clients brand’s tonality and voice, ensuring consistency across all communication touchpoints.
• Manage community engagement and interactions across social media platforms, fostering meaningful relationships with our clients audience.
• Conduct thorough research and social listening to understand audience preferences, behaviors, and interests.
• Identify opportunities to position our client’s brand in relevant online spaces where our client’s audience is active and engaged.
• Collaborate with cross-functional teams to ensure that copy and messaging are aligned with marketing strategies and objectives.
• Monitor and analyse the performance of copy and community engagement efforts, making data-driven decisions to optimise results.
• Stay updated on industry trends, best practices, and emerging platforms to continually improve our client’s copywriting and community management strategies.