Copywriter at Valenture Institute

Description

Valenture Institute partners with the world’s leading education institutions to transform physical limitations into digital opportunities. We create new opportunities for students to choose an aspirational online learning experience by offering fully-supported online high school programmes.
As a social enterprise, Valenture Institute is also committed to levelling the playing field and increasing access for all students through free curriculum offerings, extensive scholarship programs and blended learning micro schools in underprivileged communities.

We’re looking for a creative thinker with excellent writing and research skills to help us elevate that work as our full-time, in-house copywriter. As a member of the creative studio, our copywriter will write and edit copy across our product verticals. (Formats will include print, web, mobile, video, and social media), They will work closely with the Content Strategist and senior design team to brainstorm ideas, create concepts, and develop messaging. A thorough understanding of each brand vertical's tone of voice, and audience is essential. The most successful copywriter will be a quick learner with a versatile writing style.

Day-to-day responsibilities include:

• Write copy for a variety of media including social, print, video, and online

• Work with the Content strategist to produce copy to be used in marketing, communication and educational material.

• Edit and proof work to ensure high editorial standards are met across all content outputs

• Collaborate with creative, education, marketing, and student success to assess project needs and help with messaging

• Drive brand consistency across all company communications

• Develop and implement product vertical brand guidelines

• Stay current on trends and competitors within the ed-tech sphere

• See projects through the whole creative lifespan, from inception to deployment

Team responsibilities:

• Thrive in a fast-paced, collaborative start-up environment with a high-volume workload often requiring short turnaround times

• Continually raise the bar on creativity, writing fresh copy that connects with the product specific target audience and drives action

• Comfortably vary voice, style, and other characteristics to suit the product vertical or specific audience

• Stay updated on appropriate style guidelines and brand voice for consistency in messaging

Requirements

• Proven experience as a Copywriter with at least 3 years experience.

• Exceptional writing and research skill

• Ability to work independently and with a team to meet deadlines

• Excellent organizational skill and multitasking ability

• Proficiency in Microsoft Word, Excel, and Adobe Acrobat Pro

• Use SEO principles to maximize copy’s reach

• Creativity

• Collaborative spirit

Personal Skills & Attributes

• Team Player. Effective collaborator.

• Is able to take initiative as well as self-edit.

• A good manager of their time.

Benefits

Remote work

Voluntary savings Programme

Valenture Institute is an equal opportunity employer. Appointments will be in accordance to our Employment Equity Plan.