Creative Copywriter at Hollywoodbets

Responsibilities

• We have an amazing opportunity for a Creative Copywriter to be based in Umhlanga, Durban. Do you think you have what it takes to be our newest Purple Star?

You Bring:

• Minimum 3 years' experience in a related role
• A strong portfolio of work showcasing a range of campaigns, conceptual ability, and copywriting craft

A bonus to have:

• Diploma/Degree in related field
• Valid Driver’s License (Advantageous)

What You’ll Do For The Brand:

• Work closely with the Head of Creative: Copywriting, to cultivate and execute creative messages that meet client objectives.
• Develop compelling copy across multiple platforms including but not limited to Print, Outdoor, In-Store Activations, In-store, Social Media, Brand/Publications, Scriptwriting: Digital, Radio, TV and Podcasts.  
• Work in partnership with the creative team to ensure that copy and visuals work together effortlessly to create robust advertising campaigns in alignment to a brief.
• Ability to interpret briefs into slogans, catchphrases and effective content.
• Excellent written and verbal communication skills, with an ability to craft compelling copy that resonates with product specific target audiences.
• Ability to write in varying tones and styles, whereby content is clear, concise, compelling, credible, and has a call to action.
• Conceptualize and bring dynamic copywriting ideas during brainstorming sessions with the creative team
• Check that our content complies with regulations and legislation. 
• Present and articulate creative work to internal stakeholders and having the ability to verbalize the strategy behind each concept.
• Stay up-to-date with industry trends to ensure that our messaging is fresh, innovative, and effective.
• Build a media database.
• Understand the brand and product
• Research target audiences and competitors
• Adhoc duties
• Strong attention to detail and quality assurance: Copy editing to ensure that all spelling and grammar is correct 
• Ability to manage multiple projects concurrently and meet tight deadlines.
• Check that our content complies with regulations and legislation.
• Present and articulate creative work to internal stakeholders and having the ability to verbalize the strategy behind each concept.
• Stay up-to-date with industry trends to ensure that our messaging is fresh, innovative, and effective.
• Build a media database.
• Understand the brand and product
• Research target audiences and competitors
• Adhoc duties

Advantageous:

• Develop and write engaging internal communication to the team that accurately reflects the brand tone.
• Recruitment Copywriter: Developing copy for Job advertisements.
• Technical Copywriting: Developing copy for Explainer videos.
• SEO Copywriting: Experience in creating copy content to educate users and increase rankings.

What You’ll Bring To The Team:

• Ability to problem solve in a timely and effective manner
• High sense of accountability towards work
• Interpersonal Skills.

Apply Before 07/01/2026