Digital Marketing Specialist at HeadSpace Global

About the job
Looking for a Digital Marketing Specialist, who will be responsible for helping maintain the brand by working on digital marketing campaigns. This will include performing market research, strategizing and creating content to aid in the success of marketing campaigns. You need to have a keen eye for detail and be passionate about all things DIGITAL.

• 3-5 years of experience in the field of Digital Marketing
• An in-depth understanding of Google Ad Words, Google Analytics, and data analysis
• Detailed knowledge of SEO techniques, and monetizing social media platforms
• Project management experience, being able to run your own projects
• Graphic Design and Website design knowledge
• Good communication skills.
• Strategic thinker that can offer creative solutions and ideas, with the ability to translate and communicate data into actionable items

Duties will include but not be limited to

• Coordinate the creation of digital content for various campaigns.
• Manage all current social media sites
• Manage end-to-end digital projects and campaigns.
• Coordinate and arrange bi-annual photo and video shoots, with the use of models and external photographers
• Be able to run and co-ordinate strong content strategies aligned with company requirements
• Liaise with Marketing, Sales and Product development teams to ensure brand consistency in marketing campaigns.
• Website management
• Catalogue creation and edits
• Photography of new products at internal studio and edit accordingly
• Stay up-to-date with digital media developments
• Handling all email marketing with accordance to the POPI act
• Sound understanding of Content Management Systems (WordPress or Other)