Fragrance Consumer Products SSA Marketing Manager at Givaudan

In this exciting role, you will be responsible for 

Market intelligence

• Keep track of the market and country macro trends within the categories
• Monitor all the products’ launches and relaunches in the markets with a special focus on the fragrances’ evolution.
• Track the brands’ moves in communication, packaging and especially fragrance strategies.
• Demonstrate knowledge of fragrance products, trends, key customers, and competitors.

Consumer analysis

• Interact with the Consumer Market Insights team to understand consumer behaviours and ideate to identify new product ideas to support the commercial objectives.
• Analyse consumer insights to understand the role of fragrances within the product mix.

Fragrance knowledge:

• Write descriptions of fragrance launches for customers and visuals, collaborating with the creative team for synergies with olfactive recommendations.
• Be able to recognise olfactory notes and communicate in the fragrance language.
• Understand olfactive directions’ perception by consumers to be able to build the right concept or product idea fitting to the fragrance.

Customer support

• Create and present compelling presentations, tailoring Givaudan’s graphic guidelines to the customer's specific needs.
• Lead immersive experiences to engage the customer and showcase the expertise of Givaudan.
• Creative writing and story building to bring to life the fragrances presented to the customer.
• Identify customer brand and fragrances “white space” and ideate new concept directions, including creating mockups and mood boards.
• Support customers with segmentation and brand portfolio strategies.
• Build and maintain impactful relationships with customers.
• Collaborate with the sales and fragrance development teams to establish the appropriate olfactory direction to win briefs.
• Facilitate projects and consolidate presentations for customers.

Creative vision

• Forecast the market's future and translate them into business opportunities for Givaudan.
• Design marketing programmes, exhibitions, and displays to inspire internally and externally.

PR and corporate communication:

• Plan and organise events - customer fragrance launches, immersive experiences for the customer, company anniversaries, etc.
• Develop marketing tools - design, digital, and packaging.

You?

Are you someone who wants to grow and shape your own world? Who thrives being in a culture where you can express yourself in a creative team environment? Who wants to collaborate and learn together with teams who are as passionate as you are? Then come join us - and impact your world.

Your professional profile includes:

• A Bachelor's or University degree in Marketing.
• 5+ years of relevant and progressive experience in the B2B marketing space. Preference for candidates from the Fragrance, Cosmetics, Perfumes, Ingredients, and Chemicals sectors or exposure to B2B marketing for other relevant industries with a sensory element involved in the products or solutions on offer.
• A good understanding or mix of experience in also B2C marketing will be advantageous.
• Excellent presentation and project management skills.
• A team player and comfortable with diversity.
• Excellent oral and written proficiency in the English language.
• Able to travel within the SSA region for customer visits and consumer market monitoring when required (:10% of the time).