Freelance Midweight Copywriter - Sandton at TBWA\ South Africa

Key Purpose:

We are seeking a talented freelance copywriter with a strong background in telecommunications brands to join our team. As a copywriter, you will be responsible for crafting compelling and engaging content across various channels to promote out telecommunications products and services. The idela candidate will have a passion for storytelling, a keen understanding of the telecommunications industry, and the ability to tailor messaging to resonate with our target audience.

Creative

• To take accountability in ensuring all their creative output consistently meets the highest quality standards.
• To present creative work internally and externally in a clear, professional and impactful manner.
• To produce and craft original and great concepts and copy proactively and in response to creative briefs of existing clients or potential clients.
• Work with Strategy & Account Management to understand the clients’ brand and manage projects in a way that will support the delivery of iconic work for the brand.
• Work collaboratively within the creative department and with other departments in the agency.
• Stay aware of current trends, popular culture, ideas, work in order to confidently stay ahead of the curve and stay relevant and contemporary.
• Consistently develop and refine their craft in a way that demonstrates a real passion for the work they do.
• To contribute to the shop window (local and international awards).

 Business Management

• Accurate recording of work time.
• Actively participate in new business pitches and business development when required.
• Responsibility to spread positive sentiment and not to add fuel any negative sentiments in a way that is destructive to agency’s reputation both internally and externally.

People/Collaboration

• To anticipate and reflect the changing needs of agency and its’ clients through on the job development, active participation in the creative department (e.g. Disruption, training, and other company initiatives)
• Provide feedback to your Creative Director regarding improvements that could be made to the creative department.
• Has actively supported and involved team members at the appropriate time to resolve issues.
• Looks for collaborative ways to make the agency a great place to work.

Requirements

Knowledge and Experience required:

• 3-5 years as a copywriter in a leading creative agency/company that has generated or can generate and produce world-class ideas and copy for agency and their clients or potential clients.

Skills and Educational Requirements:

• World-class copywriting ability.
• Technical writing proficiency.
• Presentation skills.
• Strategically minded.
• Diverse writing style. (profound, comedy, epic, poetic)
• Technical understanding of tv & content production, edits, sound, music, voice and direction.

Optional extras:

• Influencer, opinion leader, blog site, editorial experience, poetry, After Effects, 3D rendering, illustration, editing, design, songwriter, sound production, artist.

Behavioral attributes:

• Inspirational, ambitious, determined, courageous, collaborative, creatively expressive, something to prove, chip on their shoulder, adaptable, can and does embrace change.
• And above all, accountable for the accounts and work he/she/they contributes towards.