Head of Africa Marketing at JLL

Key Responsibilities 

• Develop and implement a holistic marketing plan that integrates local business and client marketing requirements with global business line objectives.
• Manage and monitor the marketing budget to ensure alignment with agreed levels and objectives set by business stakeholders and global marketing leadership.
• Act as the brand ambassador in the market by utilizing global brand tools and guidelines to ensure consistent messaging and brand identity. 
• Customize global brand campaigns to fit the local marketing plan and effectively communicate them to the local management board and business teams.
• Collaborate with the communications team to ensure integrated planning and consistent messaging across all marketing initiatives.
• Implement and track key performance indicators (KPIs) to measure the success of marketing campaigns and initiatives.
• Coordinate with the global digital team to align digital marketing strategies with business needs and target audiences in the local market.
• Adapt social media networks to suit local market needs and foster a digital culture.
• Assess opportunities for participation in local real estate conferences and exhibitions to generate demand for the business.
• Organize client events, seminars, and workshops to drive client engagement and generate business opportunities.
• Partner with JLL's sales teams to develop and execute high-performing marketing programs that differentiate the business and support its growth.

Personal Attributes 

To be successful in this role, the successful candidate will need; 

• Bachelor’s Degree in Marketing, Advertising, Communications, Business, or another relevant field 
• High proficiency in English, both written and verbal.
• Minimum 5 years of related work experience, with emphasis on marketing within the professional services realm; real estate industry experience a strong plus 
• Excellent stakeholder management skills, with the ability to collaborate and influence effectively.
• Strong strategic thinking skills to align marketing plans and priorities across different business lines and needs.
• Commercial acumen and the ability to prioritize marketing spend based on strategic objectives, audience dynamics, and return on investment.
• Good working knowledge of MS Word, PowerPoint, Excel required  
• Strong digital skills with ability to master new technologies 
• Detail-oriented, resourceful, and able to thrive in a fast-paced work environment.
• High level of resourcefulness 
• Ability to thrive in a fast-paced work environment with demanding work loads 
• Positive, can do attitude Top of Form