Junior Paid Media Coordinator at Communicate Recruitment

Brief Description:

• Join a dynamic team as a Paid Media Coordinator, where you’ll drive impactful digital advertising strategies across leading platforms. Your expertise will optimize campaigns, enhance client ROI, and shape data-driven solutions in a fast-paced environment.

Job Description:

• Design and execute innovative paid media strategies aligned with client goals, leveraging platforms like Google Ads, Meta, LinkedIn, and TikTok.
• Manage end-to-end campaign processes, including audience targeting, ad copy creation, budget allocation, and performance analysis.
• Continuously refine campaigns using A/B testing, trend analysis, and real-time optimizations to maximize engagement and conversions.
• Collaborate with cross-functional teams to ensure cohesive marketing efforts and brand consistency.
• Monitor budgets, track KPIs (e.g., ROAS, CTR), and deliver insightful reports to stakeholders.
• Stay ahead of industry trends, platform updates, and competitor strategies to maintain a competitive edge.

Skills & Experience:

• 2-4 years of hands-on experience managing paid media campaigns, preferably within an agency setting.
• Expertise in Google Ads, Meta Ads Manager, LinkedIn Ads, and TikTok Ads.
• Strong analytical mindset with proficiency in Google Analytics and data-driven decision-making.
• Certifications such as Google Ads or Meta Blueprint are highly advantageous.
• Excellent communication skills for presenting insights and collaborating with teams.
• Degree/diploma in Marketing, Digital Marketing, or related field preferred.
• Proactive, detail-oriented, and adaptable to evolving priorities.