Manager: External Communications (Contractor) at Nedbank

Job Purpose

The role requires a strategic mindset to coordinate External Communications activities, problem-solving techniques to address issues in an effective manner, with exceptional written and verbal communication skills.  The incumbent will utilise market research insights o inform the external communications strategy. Collaborate and provide input into an integrated marketing communications strategy to increase Nedbank's share of voice, drive thought leadership and brand amplification amongst key stakeholders, utilising existing, new, and innovative platforms. 

Job Responsibilities

Establish guardrails  

• Design and monitor best practices for all external communications 
• Contribute to the communications assets in line with brand guidelines 
• Collaborate on governance framework, approach, and methodologies to deliver external communications 
• Develop strategies, playbooks and templates for external communications activities 

Develop/implement external communication strategy and plans

• Provide input into PI planning and QBR for external communications efforts related to mission specific activities
• Collaborate on an external communications strategy for input into the integrated communications strategy.
• Identify opportunities to expand reach of the Nedbank brand to improve client engagement and communication 
• Identify opportunities to build media presence and increase share of voice amongst competitors 
• Responsible to proactively identify opportunities in the media and similar platforms to enhance overall marketing communications efforts 

Analyse reporting for continuous improvement

• Analyse, monitor and track uptake and insights from external communications efforts and activities to track performance and inform future decision making

Provide advisory role to missions 

• Provide an advisory role on external communications to missions
• Review communication elements in missions

Media and stakeholder relationships

• Build and manage relationships with media and other stakeholders to protect, defend and enhance Nedbank's reputation

Supports brand enablement and communication 

• Implements PR\Marketing Communications efforts to position brand and marketing campaigns with relevant stakeholders
• Ensure alignment that best drives and positions the brand narrative amongst stakeholders
• People Specification

Essential Qualification

• Qualification: Advanced Diplomas/ National 1st Degree
• Field of study: Communications; Journalism; Marketing

Minimum Experience Level

• Total number of years of experience: 3 - 6 years
• Type of experience: 5 years experience Communications (generalist); External communications 

Technical SKills

• Verbal and written communication
• Project management
• Negotiation skills
• Editorial skills
• Analytical skills
• Presentation skills
• Creative
• Financial Management
• Relationship Skills
• Procurement knowledge

Behavioural Competencies

• Buidling Partnerships
• Communicating in the digital age
• Driving Innovation
• Instill Hyper collaboration
• Resolving conflict
• Innovation
• Execution
• Quality Orientation