National Customer Manager at AVI Limited

Job Description

• A new vacancy has become available, the successful candidate will be based in Bryanston and will report to the NBL Commercial / Finance Director.
• This individual will be required to grow value, volume and profit in line with the business objectives through the development and execution of appropriate sales strategies.

Key Outputs:

• Customer strategy development
• Manage Customer performance: Manage P&L for assigned customers, including forecasting, pricing decisions, and cost of business and margin optimisation
• Deliver customer/channel annual net revenue, volume, profit, and trade investment targets.
• Customer planning: Create and execute joint business plans with customers
• Develop and execute investment and promotional strategies that maximize portfolio ROI and optimize trade spend
• Lead Customer Trading Term Negotiations: Negotiate commercial agreements, trade terms, and strategic initiatives.
• Build senior‑level customer relationships, lead quarterly and annual business reviews with customers
• Ensure the alignment of customer, shopper and consumer plans leveraging data analysis and insights
• Interface with Marketing, Supply Chain, Finance, Category, Field Sales, and Revenue Management teams to deliver customer plans, ensuring customer strategies are aligned with corporate growth priorities
• Lead customer forecasts: internal customer S&OP inputs and demand sessions leading to sound forecast accuracy
• Manage claims, rebates, and commercial agreements in line with internal governance.
• Ensure compliance on listings, pricing, promotional plans, and merchandising standards.
• Work closely with Field Sales/Activation teams to translate customer plans into in‑store execution.
• Identify Customer opportunities and threats, identify competitor strengths and weaknesses

 Experience:

• 8 – 10 years’ experience as Customer or National Customer Manager
• FMCG experience
• Proven track record in managing a major Customer / Channel in a South African environment, including demonstrated success with major SA retailers/wholesalers

Qualification:

•  Completed Degree in Business Management

Knowledge:

• Relevant in-depth FMCG industry knowledge
• Sound commercial acumen
• Major Customer relationship management

 Closing Date 18 March 2026