Sales Administration Manager at AVI Limited

Key Areas of Impact:

Evaluate sales performance:

• Ensure that NBL achieves the required sales targets through compiling, evaluating, identifying, and analysing sales reports, to put actions in place to close all potential gaps.
• Identify, investigate and understand sales spikes and declines.
• Gap analysis.
• New innovation distribution and performance.

Reporting and analysis:

• Assist in any form or type of reporting/analysis to enable the NBL Sales Team to deliver NBL’s financial objectives.
• Compile daily, weekly and monthly sales-in reports.
• Compile mid-month and month end sales commentary.
• Measure and track claims (damaged and expired) and free stock on a monthly basis.
• Compile, update and distribute price increase trackers, incentive trackers and big hit trackers.
• Compile and update cycle brief sales information.
• Draw and analyse sales out data (Nielsen, POS, and Insights etc.) and make recommendations accordingly.

Manage demand forecasting:

• Manage and influence demand forecasting from a sales perspective to ensure that NBL has optimal stock available.
• Complete pre-forecasting monthly, per category, 4 months in advance.
• Meet with the Planning team monthly to sign off the submitted sales forecast.
• Achieve 82% sales forecast accuracy on a monthly basis.
• Examine and understand trends between past forecasts and actual performance.
• Ensure all customer forecasts are incorporated in the overall sales forecast.
• Record all anomalies regarding sales that will affect the future sales base.
• Report top five (5) SKU anomalies regarding customer promotions and communicate this to the Sales team.
• Develop and maintain a customer promotional grid to support forecast changes.
• Update innovation workflows with the sales forecast and volume phasing.
• Work closely with the Planning team on a daily basis to understand service level issues and communicate this to the Sales team accordingly.

Manage processes to reduce short-dated stock:

• Manage short-dated stock nationally across AVI DCs.
• Compile, update and distribute a short-dated stock report, by region, on a weekly basis to the NBL sales team.
• Ensure that action is taken on aged stock, in conjunction with the Sales Executive/ Regional Sales Manager, and keep a record of all transactions.
• Maintain AVI DC expired stock at 0.035% of GSV.

Manage and develop the Sales Analyst:

• Manage the Sales Analyst, to support the Sales Team.
• Develop and mentor the Sales Analyst in line with NBL standards.

Manage the sales budget process:

• Manage the sales budget process quarterly (setting accurate budgets, quarterly adjustments on budget etc.).
• Attend PF meetings with the Sales Executive and the Finance Team.
• Run checks and balances in conjunction with IT before PF budgets are published.
• Communicate all updates to the Sales Team.

Manage Master Data:

• Manage, update and maintain Master Data on SAP.
• Maintain accurate store universe.
• Check and update new store openings/ name changes.
• Open new AVI FM Rep codes.
• Update AVI FM Rep codes changes/ cluster movement.

What It Takes to Succeed:

Experience that set you up for success:    

• A minimum of 5 - 7 years’ experience in a similar role

Qualifications & Certifications that will contribute to your success:

• Completed B.Com Degree in Business Science or similar

Knowledge:

• Strong business writing skills, including reports and formal documentation
• High level of proficiency in written and spoken English
• Market information tools - Nielsen, Power BI, SPAR Accelarate, ASK'd
• Advanced MS Excel skills
• Advanced SAP knowledge

Closing Date 31 March 2026