Over the years, WNS Global Services SA (Pty) Ltd has built a reputation as an industry leader, partnering with globally leading companies to deliver best-in-class BPO services within their respective fields of operations.
We have won numerous industry awards by delivering world-class Business Process Outsourcing (BPO) services to major local and internationa...
Design, build and refine email communications that support internal and external digital campaigns and ongoing requests from the business.
Collaborate with cross-functional teams to coordinate featured assets and content.
Work collaboratively to understand business and customer needs and advise on industry best practices and standards related to email marketing.
Implement innovative designs and solutions, including mobile-responsive designs, to help make assets more visually appealing and enhance usability and engagement.
Support the tagging of all marketing URLs using Google Analytics for tracking; utilize URL shortening utilities for promotion within digital communications
Perform QA testing to ensure links, images, segmentation lists, and dynamic content function properly and email renders accurately across various email clients.
Measure and improve performance characteristics such as open rate, click-through rates, and content engagement using A/B testing and various other methods.
Create, deploy and maintain landing pages that promote new programs, advertised assets, product lines and other digital campaign initiatives.
Utilize HTML, CSS, SQL and/or AMPscript to develop customized email templates and landing pages that maintain our client's brand and style guidelines.
Support the implementation of automated journeys for multiple audiences to cultivate relationships and enhance communications with active and inactive prospects.
Support digital acquisition and data capture strategies, as well as audience list and database management and integrations.
Monitor and respond to email deliverability issues and ensure adherence to email compliance and spam regulations.
Analyze email campaign results and assist in the creation and distribution of performance reports, summarizing key insights and offering recommendations.
Contribute to the ongoing development and maintenance of the Salesforce Marketing Cloud platform.
Serve cross-functional roles with Corporate Communications as needed or assigned.
Qualifications
Education and Experience:
Bachelor’s degree/Diploma required, preferably in marketing, communications or related field
2 years of experience in email marketing/digital design with a marketing automation system required
Enterprise level experience with Salesforce.com and Salesforce Marketing Cloud preferred
20 Initiatives to Boost Employee EngagementAre you struggling with improving employee engagement at work? This article covers everything from better communication to building a strong workplace culture.
30 Common Interview Mistakes to AvoidThis piece examines 30 of the most common mistakes applicants make at interviews, so you know how to better avoid them.
Gmail
Yahoomail