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  • Posted: Nov 25, 2024
    Deadline: Not specified
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  • Taking the time to develop deep, long-lasting relationships with our clients and fully engage in their businesses has stood us in good stead, often leading to our own organic growth, starting with one brand and gaining others from within a client’s group portfolio. So too have the lessons we’ve learned, the systems we’ve implemented, the structures we’ve developed and the culture we’ve created; all of which allow us to provide creative solutions for a wide variety of clients across many fields. The proof? Today, we’re almost 300-staff strong and still growing.
    Read more about this company

     

    Senior Copywriter

    Summary of main duties:

    • Translate the brief and the strategic requirements into a compelling creative solution
    • Presentation of work to the Creative Group Head and/or Creative Director
    • Be the custodian and creator of the copy, tone and language style of the Client's brand
    • Together with an Art Director, generate effective, innovative and compelling creative concepts for individual ads or campaigns based on sound strategies
    • Pro-actively identify creative digital trends and opportunities
    • Direct and produce effective, impactful and compelling advertising that reflects insight into the task, the brand and the target market
    • Take ownership of your tasks and actively manage the creative process to progress towards deadline

    Requirements

    Qualifications required:

    • Relevant degree/diploma
    • Be proficient in PowerPoint/Keynote, MS Word

    Minimum relevant experience and skills/attributes required:

    • Revelant years’ conceptual copywriting experience within an advertising agency
    • Strong conceptual ability
    • Advanced brand copywriting
    • Attention to detail
    • A solid portfolio that reflects creative copywriting proficiencies – both ATL and Digital work
    • Understanding of advertising as a selling tool  
    • Capability to take on campaigns with multi-element tasks which require a concept and a thought through process
    • Accept guidance and respond well to criticism 
    • Resilient – can accept setbacks 
    • Finely honed copywriting skills and latest techniques
    • Have a great sense of humour
    • Have a basic understanding of writing for SEO and keywords
    • AdWords, Analytics, Reporting
    • Must demonstrate creative insight and brilliance for client solutions across all media platforms
    • Create copy across multiple channels
    • Consistently produce creative elements against a deliverables list 
    • Lead brainstorms and conceptualization
    • Lead the craft and design of an idea
    • Detail-obsessed big thinker, passionate and hard-working, self-motivated team player with the ability to grasp a client's strategy and brand, and deliver beautiful, insightful, polished work

    Check how your CV aligns with this job

    Method of Application

    Interested and qualified? Go to 99C on 99c.mcidirecthire.com to apply

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