Senior Media Specialist at AKQA

ROLE REQUIREMENTS

• Partner closely with the Media Director to support and grow global client relationships.
• Lead or support client calls scheduled during later South African hours.
• Represent the team in cross-regional meetings with AKQA studios and global clients.
• Develop and oversee end-to-end performance marketing strategies across Google Ads, Meta, Programmatic, and other paid media platforms.
• Lead media planning, forecasting, execution, and optimization of campaigns to deliver measurable results.
• Analyze and report on campaign performance, translating insights into actionable recommendations.
• Collaborate with internal teams to ensure alignment across creative, media, and strategy.
• Define and track performance KPIs, ensuring ongoing optimization and achievement of client goals.

QUALIFICATIONS AND CHARACTERISTICS

• Demonstrated success in planning, executing, and optimizing performance marketing campaigns.
• Deep understanding of paid media platforms, bidding strategies, and digital marketing trends.
• Skilled in using analytics tools to evaluate performance and guide strategic decisions.
• Strong project management abilities with proven success in managing cross-functional collaboration.
• Excellent communication and client-facing skills; able to lead discussions and present strategies confidently.
• Experience working with global clients and accommodating international time zones is a plus.