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  • Posted: Aug 17, 2021
    Deadline: Not specified
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  • MultiChoice South Africa's activities involve the operation of Pay-Television and internet subscriber platforms. The MultiChoice South Africa group includes the digital satellite Pay-Television business ("DStv"), which has been in operation since 1995. Other businesses in the group are; M-Net (delivers thematic channels and exclusive content to DSt...
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    Senior Specialist Customer Value Management Reward

    Purpose of the Position

    • To drive customer loyalty growth by managing programmes, offers and campaigns.

    Key Performance Objectives

    Tasks

    Data Analysis

    • Analyze customer/product data to develop retention and uplift activities
    • Plan and deliver CVM campaigns and offers across the company encouraging customer retention and customer loyalty
    • Analyze and report on post-campaign performance and insights 
    • Produce weekly and monthly reports based on performance of campaigns

    Loyalty and Rewards plan

    • Develop and execute Customer Rewards and loyalty programs plan
    • Develop support and promotional tools to reach customers
    • Execute strategic and tactical plans, by forming and facilitating coordinated cross-functional teams to deliver cohesive, omni-channel loyalty campaigns
    • Manage the campaign/offer process from designing optimised campaigns, briefing it to agencies, ensuring execution, securing rewards/incentives and reporting on overall performance
    • Acquire and manage a partner and stakeholder portfolio to derive shared value for business, partner and customer by identifying mutual opportunities
    • Manage campaigns with the Rewards platform and ensure a defect free platform
    • Ensure UI and customer experience is tested and implemented for great Customer Experience and as per best practices
    • Produce new and innovative mechanics to improve ARPU and retention
       

    Operational Management

    • Drive reporting that tracks KPIs and business metrics on a regular basis to uncover actionable trends, insights and forecasts
    • Interact with pricing and operations as needed to ensure seamless execution of promotional offers
    • Ensure business cases are produced for campaigns and ROI reported and managed
    • Ensure end-to-end delivery of campaigns via the Rewards platform; Ensure all aspects are managed effectively ahead of deadlines
    • Manage project timelines and deliverables to ensure that key project milestones are met, and that required teams are engaged as needed to maintain agreed upon project schedule
    • Manage campaign and marketing calendar
    • Manages complaints and escalations

    Qualifications

    • Bachelor’s degree in Business Management or related field
    • Post Grad advantageous

    Experience

    • Minimum of 5-8 years of experience working on performance marketing with a focus on user retention and loyalty
    • Understanding of customer journey and lifecycles
    • Understanding of referral and loyalty programs
    • Experience with reward campaign management tools
    • Project management and Digital platform experience preferred

    Technical Competencies

    • Data management and insights
    • Project management
    • Attention to detail
    • Stakeholder Management

    Behavioral Competencies

    • Relationship Building
    • Conflict Resolution
    • Decision Making
    • Critical Appraisal
    • Holistic Thinking
    • Persuading & Influence
    • Coaching

    Method of Application

    Interested and qualified? Go to MultiChoice on multichoice.taleo.net to apply

    Note: Never pay for any training, certificate, assessment, or testing to the recruiter.

  • Send your application

    View All Vacancies at MultiChoice Back To Home
Average Salary at MultiChoice
R 83K from 31 employees
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