Smartphone Industry Marketing Manager at Xiaomi Technology

MISSIONS:

• Develop marketing strategies and plans including public relations as well as short and long term digital marketing concerning the campaigns and the target. (market analysis, determination of targets, action plan, choice of communication axes)
• Design, monitoring and deployment of communication operations (define the themes, content and media, choice of partnerships, implementation and monitoring with the various stakeholders)
• Identify the new media and the main opinion leaders (KOL) who are supposed to be the target media of the client, build relationship between the client and the new media and KOL
• Event management - Manage media registrations, media interviews and media activities during the event. Possibility of organizing conferences, round tables, road show, webinars and other events related to the chamber's annual events. Work with external agencies on business requirements, delivery expectations, budgets and schedule
• Collaborate with internal cross-functional teams and advertising agencies to successfully launch the program
• Analyze sales results and manage a budget

PROFILE SOUGHT FOR THE POSITION:

• At least 5 years of experience in the smartphone or high-tech field
• Excellent presentation, negotiation and communication skills in English and French
• Experience in creating integrated plans (collaboration with agencies, public relations, ATL, BTL, digital and offline creation)
• Excellent network of press and media decision makers in the relevant markets.
• Proficiency in Microsoft Excel, Word and PowerPoint
• Effective time management and organizational skills, with great attention to detail
• Rigor, method, autonomy, commitment, flexibility and ability to work in a multicultural environment effectively and constructively