Social Media Content Creator at IGrow Wealth Investments

• IGrow Wealth Investments Group of Companies, proudly positioned as South Africa’s #1 Investment company, is seeking a Social Media Content Creator to join their team in Durbanville, Cape Town.
• We are looking for a creative and detail-oriented Social Media Content Creator to develop engaging and impactful content that enhances our brand presence across all digital platforms. The ideal candidate has a strong understanding of social media trends, visual storytelling, and audience engagement strategies.

To qualify for this position, you need:

• Diploma or Degree in Marketing, Communications, Digital Media, or related field (advantageous).
• Proven experience as a social media content creator, digital marketer, or similar role – preferably in the real estate industry
• Strong understanding of various social media platforms and their algorithms.
• Proficiency in content creation tools (e.g., Canva, Illustrator, Adobe Creative Suite, CapCut, Lightroom, etc.).
• Excellent writing, editing, and storytelling skills.
• Strong photography and videography skills (mobile or professional camera).
• Ability to work under tight deadlines and manage multiple projects simultaneously.
• Keen design sense with exceptional attention to detail.

Preferred Skills:

• Experience in social media advertising (Meta Business Suite, TikTok Ads, LinkedIn Ads).
• Basic knowledge of SEO and content marketing principles.
• Familiarity with analytics tools (Meta Insights, Google Analytics, etc.).
• Creativity and innovation in developing fresh content ideas.
• Duties and responsibilities include, but not limited to:
• Develop, plan, and execute social media content strategies across platforms such as Instagram, Facebook, LinkedIn, TikTok, and YouTube.
• Create and edit high-quality visual and written content (graphics, photos, videos, captions, reels, etc.) that align with the brand identity in conjunction with the team of graphic designers and videographers.
• Creation will include joining our team of Property Practitioners in the field for content creation, marketing of property and general ideas for brand awareness.
• Manage social media calendars to ensure consistent posting and brand messaging.
• Monitor, respond to, and engage with followers to build community and brand loyalty.
• Stay up to date with the latest social media trends, tools, and best practices.
• Collaborate with marketing, design, and sales teams to align content with campaign goals.
• Track and analyse performance metrics to optimize engagement and reach.
• Assist in paid social media campaigns and influencer collaborations.