Starke Ayres: National Sales Manager - Kempton Park at Plennegy Group

Description

A role has become available for a National Sales Manager in the Retail Sales Department. The purpose of this role is to maximise returns from the sales of Starke Ayres’ approved range of products within his/her portfolio as identified from time to time, by coordinating and managing the Company’s regional and national sales efforts within the framework of company policy as determined from time to time.

Determines the regional, national, and market potential of the Starke Ayres range of products.

RESPONSIBILITIES:

• Develops and implements a marketing plan and sales strategy for the products, based on market potential, identifies priority products and projected market share, and arranges for the listing of such products where applicable, liaising closely with the Regional Sales Managers (Retail) and Product Manager (Retail) in the process.
• Annually submits national sales objectives by product, phased monthly, in conjunction with the Regional Sales Managers (Retail).
• Negotiates special promotions on a national level in conjunction with the Regional Sales Managers (Retail) and the Procurement Department.
• Monitors the sales performance of the products on an ongoing basis and reviews and updates sales projections and stock requirements as and when required.
• Supervises and monitors the implementation of the marketing plan and sales strategy, making adjustments as and when required.
• Keep up to date with market and industry trends, competitors, and leading customer trends.
• Liaise with the International Sales Department to align the sales and product strategy between countries.
• Evaluate Starke Ayres’ retail product range on an ongoing basis, identify weaknesses and make recommendations with regard to new product introductions and deletions.
• Determines national promotion and advertising needs of the products and formulates and implements an effective product support programme in conjunction with the National Product Manager (Retail) and Regional Sales Managers (Retail).
• Plays a key role in the planning and implementation of new product launches, in conjunction with the National Product Manager (Retail) and Regional Sales Managers (Retail).
• Manage and lead the Retail Sales Team.

Requirements

REQUIREMENTS:

Education:                        

• Degree in Marketing or Business Studies                                         

Legal requirements:          

• Driver’s Licence
• Passport

Training:                          

• Presentation Skills
• Computer Literacy

Experience:                      

• Minimum of 10 years experience in a similar role.
• Proven ability to motive and lead a sales team.
• Extensive knowledge of the FMCG / Retail environment.
• Knowledge of the Garden and Home segment within Retail.
• Previously worked at executive/board level.