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  • Posted: Dec 19, 2023
    Deadline: Not specified
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  • For over 100 years, Nestl South Africa has delivered on its Good Food, Good Life promise to its consumers, ensuring that they are always able to access our established, well-loved brands as well as new and innovative products that respond to their evolving needs. We exist to DELIGHT our CONSUMERS who have enabled the growth of our business and company by ...

     

    Senior Category Accounts Manager - Bryanston

    A day in the life of...

    A Senior CAM:

    Customer Planning and Management:

    • Develops an understanding of the customer (organization, strategy, business plans, cost structures, KPIs and key personnel).
    • Develop and execute annual plans to achieve business and customer objectives by developing clear objectives and tactics that are aligned to the integrated commercial plan (ICP). Aligns the customer plan with relevant stakeholders internally and obtains needed functional support for executing it.
    • Work cross functionally to identify, prioritize and develop commercial initiatives that meet the needs of the consumer, shopper, customer and Nestle. Ensure plans are informed through an understanding of Shopper, Channel and Customer strategy.
    • Sets clear selling goals using SMART objectives for the selling agenda of any topic (e.g., category growth projects, pricing, promotion, placing initiatives, new product launches and in-store communication).
    • With guidance from CBM, partner Joint Business planning with customers to develop and establish mutually agreed business objectives and plans with shared responsibility and lead the execution thereof.

    Drive Sustainable Profitable growth:

    • Understands and uses the different sales and profit levers (e.g., product mix, pricing, promotional strategy, customer mix and differentiation) to drive sustainable profitable growth for both Nestlé and the customer.
    • Understands the impact of trade spend investments on sales and profitability and optimizes them utilizing simulation scenarios and ROI analysis (e.g., Pre-Post promo evaluation).

    Ensure compliance to Pricing strategies

    • Ensure effective planning and management of trade spend to limit impacts on dispute management
    • Manage Customer bad goods, overdues and daily sales outstanding.
    • Effectively negotiate trade activities that promotes sustainable agreements through the various sales and profit levers (product mix, space, customer mix and differentiation) 
    • Ensure effective planning and management of trade spend to limit impacts on dispute management
    • Understand and manage the total value chain to create competitive gaps, and to eliminate waste and drive sustainable profitable growth for both Nestle and the customer.
    • Understands all the facts available before entering negotiations and questions and listens effectively to develop a comprehensive understanding of the other party’s position.

    Drive Excellence in Execution:

    • Ensure alignment with CCSD and Field sales on the Execution of Annual customer plans.
    • Create and effectively communicate actions for execution by defining clear ownership and deadlines for all involved - Picture of success and regular updates on the same.
    • Ensure there are clear evaluation and follow-up plans before entering execution.     
    • Compliance:
    • Adhere to all Company principles and policies including Nestlé trade policy, local Sales policy, local Trade Teams, Safety, and legal regulations.  
    • Ensure compliance to pricing strategies
    • All the employees will strictly abide by the WHO and Local Code in the execution of their job in its letter and spirit.  Employees are prohibited from making any direct contact with pregnant women and mothers of infants and young children in their business capacity.   

    What will make you successful

    • Commercial Degree or equivalent 
    • At least 5 years in Field Sales, Account Management, Business Development.
    • Strong experience in Sales or Marketing
    • FMCG and/or Wholesale experience (in channel and category development), Key account management, CCSD, Sales Operations and marketing. 
    • Demonstrated success in previous roles.

    go to method of application »

    Marketing Effectiveness Manager - Bryanston

    A day in the life of the Marketing Effectiveness Specialist:

    Program management in market:

    • Collaborate closely with the data quality lead in identifying the type of data needed to be further input to the model.
    • Recommend additional data to be acquired to increase the accuracy of the model if needed.
    • Work closely with the analytics service line hub to deliver the planned Marketing Mix Modelling (MMM) across the brand portfolios by being their spokesperson in the market, bringing local expertise related to data specificities, business activities and category/brand specificities.
    • Co-lead the model validation to ensure high quality and explain ability of the model.
    • Assume responsibility as subject matter expert locally in evangelizing MMM methodology /benefits associated, demonstrate the capabilities of predictive models in specific trainings as needed and respond to questions from internal stakeholders.
    • Support the embedding of effectiveness metrics in the various business process.

    Data to insights:

    • Support the brand teams in turning model results from the app into concrete insights related to activations effectiveness overall (trade & consumer promotions, media and CRM and detailed campaign optimization.
    • Collaborate with media agencies to make them familiar with the learnings and partner closely with them to integrate them into their media plan recommendations.
    • Identify meta learnings at market level in terms of portfolio choice, activation mechanics and media channels/plans in terms of effectiveness associated with brand objective.
    • Market value realization
    • Effectively communicate status and progress of the program to global and local leadership teams and various stakeholders.
    • Track and report overall effectiveness of the program through specific KPIs

    What will make you successful

    • BSc Data Science and Business or BCom in Mathematics or Data
    • A minimum of 5-10 years’ experience within a Sales/ Business/ Marketing Analyst or a Data Specialists in commercial functions or brands
    • Must understand data and be commercially savvy
    • Must understand marketing and media
    • Experienced partnering with cross-functional teams is required
    • Must be comfortable with doing presentations

    Method of Application

    Build your CV for free. Download in different templates.

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