Marketing Executive at Avios

Job description

The Customer department merges the key functions of Marketing and Customer Insights which brings together customer experience, customer data and marketing to the forefront of our business. This role will require the Marketing Executive to work collaboratively with strategic air and non-air partners to ensure maximised delivery of marketing activities, campaigns and customer communications that support Avios Group Limited (AGL) in the delivery of business targets - supporting existing and new markets as required.This person will be based in our South African office, with travel required to the UK.

Job purpose...

This role will support Avios Group Limited (AGL) business targets as well as customer engagement pillars by delivering programme and airline customer communications and marketing campaigns.

This exciting role will work within the Partner Marketing team to deliver relevant and effective campaigns which support delivery of the 12 month marketing plan in collaboration with Partner Marketing, Brand and Customer Insight.

This role will also build effective working relationships with partners, marketing agencies, and the studio to deliver campaigns on time, on target, on brand and to agreed budget.

What You Will Be Doing…

• Accountable for the delivery of partnership marketing campaigns in line with the AGL business targets and agreed objectives from the relevant commercial teams.
• Development of collaborative and trusted relationships with key partner contacts including the marketing team and agencies to deliver marketing campaigns efficiently and effectively, on time and to budget.
• Report campaign results to key stakeholders and communicate learnings/recommendations for future activity.
• Support global currency campaigns, securing access to air and non-air partner channels, customers and marketing budgets
• Prepare detailed briefs for campaigns, including the single minded objective, customer experience/journey considerations and financial assessment.
• Managing the campaign process from receipt of a campaign brief through to developing appropriate briefs (creative, data, fulfilment etc) to sign-off and execution. This involves liaison with Avios or programme contact (e.g. Brand, Partner teams, Insight and external contacts).
• Providing commercial and marketing briefs to partner teams to secure marketing support in partner channels.
• Working closely with internal (and external if appropriate) legal & brand teams to ensure all campaigns remain on brand and comply with legal and regulatory requirements.

What We Are Looking For…

• A confident individual with a customer first approach in everything they do
• Excellent delivery and focus under pressure
• Used to working to deadlines
• Committed to delivering quality work with excellent attention to detail
• Marketing communication experience including campaign delivery OR relevant degree qualification
• Good communication skills and good at building relationships across the business
• Strong project management and organisational skills
• Able to evaluate and provide objective and consistent feedback on concepts and creative execution
• Ability to interpret data and identify insights from past campaign performance to inform future activity

What We Can Offer You…

• Annual Bonus (dependant on Company & Individual Performance)
• 22 days annual leave, bank holidays and 2 days charity leave
• Private Healthcare - co-funded
• Retirement fund
• Exciting global travel industry discounts including flights, hotels, international rail, cruises & tour operators
• After 6 months service, BA Staff concessions
• New Joiner Avios/Birthday Avios/Thank you Avios

Want to know more this job and what skills/capabilities you require? Apply now and you will be taken through to our Avios Careers Website where you can find more information!