Associate Creative Director at The South African Breweries (SAB)

End Date: March 31, 2026

Roles and Responsibilities:

• Own the quality and consistency of creative across multiple platforms and touchpoints.
• Set and uphold high standards, ensuring work aligns with brand voice, creative strategy, and channel requirements.
• Push creative boundaries while maintaining strategic and brand integrity.
• Lead and drive ideation sessions
• Originate, develop, and refine big campaign ideas, not just executions.
• Evaluate, filter, and elevate ideas from junior team members.
• Partner with Creatives and other departments to ensure strong, integrated creative solutions.
• Demonstrate a deep understanding of client strategy, brand tone, and audience personas.
• Apply digital-first and ecosystem thinking to creative concepts and executions.
• Translate strategic insights into compelling, culturally relevant creative work.
• Mentor and develop junior and senior creatives through ongoing guidance and feedback.
• Lead by example in creative thinking, professionalism, and accountability.
• Support Creative Directors in building a strong, motivated, and high-performing copy team.
• Ensure accurate time logging and adherence to agency processes.
• Take responsibility for backing up and safeguarding creative work.
• Collaborate with production and account teams to ensure deadlines and quality standards are met.
• Perform additional duties as required to support the broader creative and business objectives.

Qualifications & Experience:

• Degree or diploma in Copywriting or Art Direction, Marketing, Advertising, Communications, or a related field.
• Minimum of 8–10 years’ experience in an agency environment, with demonstrated progression into a senior creative role.
• Proven experience leading creative on integrated, multi-platform campaigns.
• Strong portfolio showcasing conceptual thinking, copy / craft excellence, and campaign-level ideas.
• Solid understanding of digital platforms, content ecosystems, and contemporary creative formats.
• Experience working across multiple brands and industries.
• Award recognition (local or international) is advantageous but not essential.
• Strong presentation and storytelling skills, with the ability to sell ideas confidently to internal teams and clients.
• Excellent collaboration skills and the ability to work effectively with cross-functional teams.