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  • Posted: Jul 23, 2025
    Deadline: Not specified
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  • Robert Walters is a global, specialist professional recruitment consultancy. "Our story begins in 1985, when our CEO, Robert Walters, opened the first office in Central London. Rob has led the company ever since and has the same passion and commitment today. Over the last 30 years the business has grown and so has our ambition. We now operate across 2...
    Read more about this company

     

    Associate Director or Director of Marketing and Communications

    What you'll do:

    • Oversee the development and consistent application of the organisation’s brand narrative, visual identity guidelines, and templates across all communication channels.
    • Manage all aspects of communications including blog posts, press releases, media relationships, stakeholder updates, crisis communications, and thought leadership initiatives.
    • Lead the creation of engaging content such as white papers, industry research reports, case studies, portfolio highlights, data-driven analytics pieces, and impact stories tailored for institutional investors.
    • Collaborate closely with investment and impact teams to translate complex financial data into clear messaging that resonates with both internal stakeholders and external audiences.
    • Build and nurture relationships with key media outlets, industry partners, influencers within the impact investment ecosystem, ensuring strong market presence.
    • Develop annual marketing and communications strategies aligned with organisational goals for fund management and impact investment products.
    • Craft compelling positioning statements and messaging that highlight the value proposition of the organisation’s offerings to potential investors and investees.
    • Design high-quality templates for investor presentations, pitch decks, impact reports, factsheets, ensuring materials are tailored for institutional audiences.
    • Monitor marketing performance metrics rigorously; deliver actionable insights to continuously improve campaign effectiveness across all platforms.
    • Coordinate event participation by managing conference presence and collaborating on hosted events or securing speaking opportunities for senior leaders.

    What you bring:

    Essential

    • 5+ years of marketing and communications experience in fund management, private markets, or impact investment.
    • Strong understanding of institutional investor audiences and the capital raising process.
    • Demonstrated ability to develop high-quality marketing materials for funds and investment products.
    • Excellent written and verbal communication skills.
    • Keen eye for visual design and storytelling.
    • Experience translating impact data and narratives into compelling marketing content.
    • Familiarity with digital marketing channels and tools (CMS, CRM, social media, email marketing).
    • Entrepreneurial mindset with a hands-on, results-oriented approach.

    Desirable

    • Prior experience marketing emerging markets funds or products.
    • Knowledge of key players and trends in impact investing and development finance.
    • Network of media and PR contacts in relevant sectors.

    Check how your CV aligns with this job

    Method of Application

    Interested and qualified? Go to Robert Walters on www.robertwaltersafrica.com to apply

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