Category Brand Manager, Marketing at Amazon

Key job responsibilities

• Identify and implement process improvements and opportunities for innovation and simplification in planograms and merchandising.
• Manage creative development and delivery of marketing assets
• Collaborate with creative lead on creative assets, providing creative direction and feedback to agency teams to ensure alignment with campaign goals and objectives.
• Develop, execute and maintain the planogram program across multiple categories.
• Own goals and performance metrics for campaigns; monitor regularly to understand effectiveness of strategy and creative, making recommendations for continuous improvement through post campaign analysis and reporting.
• Collaborate with internal teams and brands to drive test and learn campaign mechanics.
• Conduct in-depth analyses on site initiatives.
• Develop the category’s style guidelines, merchandising calendar, promotions.

BASIC QUALIFICATIONS

• Bachelors degree in marketing or equivalent
• 1+ years of professional non-internship marketing experience

PREFERRED QUALIFICATIONS

• Experience in e-commerce, start ups, advertising, commercial
• Experience in marketing or marketing research