On any given day, two billion people use Unilever products to look good, feel good and get more out of life.
With more than 400 brands focused on health and wellbeing, no company touches so many people’s lives in so many different ways.
Our portfolio ranges from nutritionally balanced foods to indulgent ice creams, affordable soaps, luxurious shampoos and...
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Support in consumer insight into communication deployment, innovation deployment, NRM, performance / brand tracking, 6Ps, IBP etc.
Working with continuous research data (retail and consumer panel, brand tracking) to provide in market performance
Support local consumer connection programmes that create growth insights for brands and categories.
Leads consumer projects for ‘20/10 Communication’ (and Innovation when required)
Full cycle of Content Creation- Qualitative and Quantitative, including advanced developmental research, across both Seek and Interrupt Content, TVC and Digital Content and including last mile content (In store or E comm Content).
Lead integration of media and digital learning and insight into the communication strategy planning/channel allocation process.
Support/lead local suppliers’ partnerships to ensuring maximum value for the business with regard to quality, timeliness and service.
Extract, analyse and interpret and synthesise in to a clear and compelling story that drives action – for ad hoc projects or regular business processes.
Gain expertise in engagement, shopper and innovation tools and support the upskill business partners to ensure they are making full use of these tools.
Support initiatives outside of project work to unlock growth opportunities to create excellent content.
Lead/support divisional workstreams as required, through Past learnings, Best Practices, External Orientation, Landscape and Competitor Analysis
Category and Hotspot Analysis etc.
Being able to be Agile and flow to value within CMI.
Key interfaces: Local regional Directors and heads of CCBTS; Cross functional CCLT and CCBT teams; CMI Global Engagement teams; Marketing research and advertising agencies
KEY REQUIREMENTS
Degree as a minimum qualification
3+ years’ experience in areas detailed below
Experience in CD or CMI would be advantageous
Good communication and presenting skills
Basic understanding of online and offline advertising landscape
Basic understanding of retail & channel landscape
Basic understanding of market research
Interest in human behaviour / psychology
Ability to take a brief and help ensure that the research will deliver what our internal customer needs, not just what they asked for.
Good facilitation skills to be able to build capabilities of CMI & Business Partners through facilitating sessions like for example People voice, BGS online, Shopping immersion sessions.
Experience of working with continuous research data (retail and consumer panel, brand tracking).
Able to lead projects
Basic analytical skills
A team player; accountable, open minded who likes to work in rapid and agile way
Digital skill a must
Strong project management skills
Able to ask for help and work with others effectively
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