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  • Posted: May 9, 2022
    Deadline: Not specified
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    Electrum works with great organisations to find a better way to transact. Major retailers, banks, and MNOs rely on our cloud-based transaction hub to process consumer transactions, including for purchasing digital goods and services, initiating money transfers, and accepting alternative payments. Our back-office tools fulfil the reconciliation and settlement...
    Read more about this company

     

    Content Writer

    Daily execution and duties include but are not limited to:

    • Researching, writing, editing, storing, distributing, analysing, reporting, measuring, optimising and maintaining marketing content such as blogs, social posts, newsletters, thought leadership papers, infographics, videos, case studies, web pages, etc.
    • Ensuring tone of voice and brand standards are met by developing and maintaining content guidelines including a keyword library, SEO best practice and website mappings
    • Managing editorial and content calendars
    • Managing the content budget
    • Analysing, reporting and optimising existing content pieces
    • Monitoring modern marketing and social media trends and best practices
    • Conducting market research and monitoring industry trends and behaviours
    • Collaborating with agencies, as relevant

    Requirements

    You are Electrum’s ideal candidate if you:

    • Have a Bachelor’s degree in communications, English, linguistics, marketing or business
    • Have five years experience in researching, writing and editing copy
    • Have a technical aptitude, B2B experience and some knowledge of the retail and banking industries
    • Are capable of turning technical concepts into easily understood content
    • Have a strong attention to detail and problem-solving skills
    • Are a highly motivated, independent self-starter
    • Are familiar with the latest marketing innovations
    • Enjoy telling stories through a variety of media
    • Experience with content management systems, marketing analytics tools and other martech solutions
    • Familiarity with SEO and keyword research best practices
    • Understanding of social media tools
    • Our customers include some of South Africa’s largest retailers and banks so strong evidence of your technical aptitude and business to business experience will elevate your chances

    Method of Application

    Interested and qualified? Go to Electrum on apply.workable.com to apply

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