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  • Posted: Jan 16, 2025
    Deadline: Not specified
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  • We celebrate the power of PLAY with the ultimate range of toys on the continent & deliver an unforgettable shopping experience that brings imagination to life! Toys R Us and Babies R Us Southern Africa, commonly referred to as Africas Favourite Toy & Baby store currently boasts over 50 stores, three of which are located in Namibia, Zambia and Bots...
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    Digital Marketing Coordinator

    Responsibilities will include but not limited to the following:

    • Liaising with the internal team and suppliers to plan, produce and manage organic and paid digital content calendars aligned to media strategy.                                
    • Ensure campaign roll out across website and UX journey is executed to achieve overall marketing objectives.
    • Provide strategic input and oversee key campaigns from planning to execution to ensure campaign objectives are met and aligned to marketing objectives.
    • Propose budget allocation and oversee budget allocations and content plan aligned to marketing strategy.   
    • Manage supplier paid & organic content plans and process and oversee supplier relationship and marketing collaborations.
    • Compile digital campaign reports with relevant stakeholders, across digital platforms to be presented internally and to suppliers.
    • Strategic planning and project management on digital projects with key team members and third parties.   
    • Ensure digital marketing campaign traffic is aligned to achieving eCom sales objectives and targets.                                                                                                                                                    

    Qualifications and Experience:

    • Relevant Degree                                                                                                                       
    • Minimum 3 years’ experience in digital marketing                                                                
    • Proficient in Microsoft Office applications including Word, Excel, PowerPoint, Outlook                              
    • Google analytics
    • Proficient with Magento eCommerce CMS                                               
    • Self-starter with a passion for digital media and a desire to learn
    • Budget management skills                

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