Group Marketing Manager at Servest SA

About the Role:

• As the Group Marketing Manager, you will spearhead the development and execution of comprehensive marketing and communication strategies. You will lead a dynamic marketing team, drive brand awareness, manage public relations, and oversee digital and event marketing initiatives that position us as leaders in the facilities sector.

Minimum Requirements    

• Grade 12
• 10–15 years of experience in a senior marketing and communications role.
• Proven experience leading successful marketing strategies and teams.
• Strong understanding of modern marketing technologies and digital platforms.
• Excellent analytical, organisational, and project management skills.
• Exceptional communication and interpersonal abilities.
• Creative thinker with strong problem-solving skills.
• Experience within facilities management or related industries is advantageous.

Duties & Responsibilities    
Strategic Leadership

• Develop and implement integrated marketing and communication strategies aligned with the organisation’s strategic objectives.
• Provide strong leadership and direction to the marketing and communications team, fostering a culture of innovation, collaboration, and excellence.

Strategy and Planning

• Collaborate with the Chief Commercial Officer to develop comprehensive marketing strategies that support business growth.
• Conduct market research to identify industry trends, competitors, and opportunities.
• Manage and oversee the marketing budget, ensuring cost-effectiveness and strong return on investment (ROI).

Brand and Public Relations Management

• Lead the development and maintenance of a strong and consistent brand identity across all marketing channels.
• Manage relationships with media outlets and oversee press releases, speeches, and communication materials.
• Develop and implement crisis communication strategies when required.
• Monitor and measure brand perception and recognition through appropriate tools and surveys.

Strategic Campaign Management

• Lead the development and execution of integrated marketing campaigns from concept through implementation.
• Manage digital marketing initiatives including social media, email marketing, and content marketing strategies.
• Use analytics tools to measure campaign performance and provide insights and reports to leadership.
• Implement improvements based on data-driven insights to optimise marketing effectiveness.

Digital Content and Videography

• Create and oversee engaging multimedia content, including video production, to promote the company’s brand and services across digital platforms such as LinkedIn.
• Collaborate with cross-functional teams to develop scripts and digital content aligned with brand guidelines.
• Produce multimedia content for client case studies, internal communications, training, recruitment, and promotional campaigns.

External Event Management

• Coordinate and manage industry events and thought leadership initiatives to increase brand visibility.
• Collaborate with the sales team to support event planning and execution.
• Oversee marketing materials and media used to promote events.
• Monitor and report on event success and return on investment.

Public Relations

• Manage and coordinate all public relations activities in line with the allocated budget.
• Develop media relations strategies and secure high-level media placements across print, broadcast, and digital platforms.

Graphic Design Oversight

• Provide creative direction and oversight for the design of marketing and communication materials.
• Ensure visual consistency across all digital and print materials.
• Collaborate with the marketing team to integrate design into campaigns and strategic initiatives.

Team Leadership

• Lead, mentor, and manage the marketing team to ensure high performance and professional development.
• Work closely with departments such as sales, product development, and finance to ensure alignment of marketing initiatives with business objectives.

Content Development and Compliance

• Develop compelling marketing and communication content that highlights the organisation’s competitive advantages.
• Define and maintain a consistent brand voice across all communication channels.
• Ensure compliance with copyright laws and intellectual property regulations.
• Work with the legal department to implement policies and procedures related to copyright and content usage.

Deadline:20th March,2026