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Nedbank Group Limited is a bank holding company that operates as one of the four largest banking groups in South Africa. The company's shares have been listed on the JSE Limited since 1969. The group offers a wide range of wholesale and retail banking services through four main business clusters, namely Nedbank Corporate and Investment Banking, Nedbank Retai...
Job Purpose
The Content Manager is responsible for driving a successful content marketing strategy that includes: content planning, messaging and branding, content creation, curation, and delivery. This includes driving content across multiple platforms and formats to drive awareness, engagement, leads, retention and positive customer behavior. This individual is an expert in all things related to content and channel optimization, storytelling, segmentation and localization, analytics and meaningful measurement. This role will stimulate innovative thinking and provide clear strategies across all mediums within the overall digital marketing strategy.
Job Responsibilities
Manage allocated budgets in line with implementation plans by keeping a running budget indicating actuals vs budget and reporting on budgetary position including rationale for deviations. Understand financial principles including costs as it impacts the ability to formulate and execute relevant marketing plans/interventions/campaigns.
Interrogate and managing costs of suppliers in terms of industry norms and deliverables against campaign briefs to ensure value delivery from suppliers.
Provide content in support of the development of the marketing strategy for the Business Unit.
Understand Divisional/Business Unit objectives to ensure relevant implementation of plans.
People Specification
Essential Qualifications - NQF Level
Preferred Qualification
Essential Certifications
Type of Exposure:
Minimum Experience Level
Technical / Professional Knowledge
Behavioural Competencies
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