Growth Manager at Flash Group

Description

• The growth manager will work closely with other teams within the organization, such as marketing, sales, product, and tech, to ensure that growth initiatives are aligned with the overall Flash – Sales strategy.

Requirements
MINIMUM REQUIREMENTS:

• Bachelor's degree in business, marketing, or a related field
• Minimum of 5 years of experience in growth marketing, product marketing, or a related field
• Strong analytical skills and experience with data analysis tools (e.g. Google Analytics, experience with A/B testing and experimentation to optimize marketing campaigns.
• Strong communication skills and ability to collaborate with cross-functional teams.
• Demonstrated ability to develop and execute successful growth strategies for digital products.
• Knowledge of digital products and the fintech industry is preferred.

RESPONSIBILITIES:

• To lead and define the strategy and business plan for growth and performance of Flash products called Flash Payments, Pay with Flash and Cash Out.
• To define the national execution strategies for Direct, Flash and digital channels.
• To drive market share growth on a national level through the acquisition of profitable channels.
• Develop and execute a comprehensive growth strategy to drive customer acquisition, engagement, and retention for all these products in the formal environment.
• Build out key strategic partnerships lead list for the products to expand into and drive sales teams to close those appropriate deals.
• Use data analytics and customer insights to identify opportunities for growth and optimize marketing campaigns.
• Collaborate with cross-functional teams, including product, design, engineering, and customer support, to ensure alignment on growth objectives and priorities.
• Build and manage partnerships with key partners to drive adoption of these product offerings.
• Develop and implement customer lifecycle strategies to maximize customer lifetime value.
• Stay up to date with industry trends and emerging technologies to identify new growth opportunities
• To ensure all Direct, Flash and digital Channels achieve their sales and revenue targets as defined by the GM of Sales.
• To take accountability and responsibility for the Flash Payments, Pay with Flash and Cash Out.
• To ensure timeous reporting to the Sales Manager.

BEHAVIOURAL SKILLS / ATTRIBUTES:

• Entrepreneurial
• Strategic thinker
• Analytical
• Sales and negotiation skills
• Self-starter
• Ambitious