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  • Posted: Jun 24, 2020
    Deadline: Not specified
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    We didn’t decide to be different. It just happened that way. Our values drive everything we do. From Passion, to Play, Love, Real, Ownership, Discipline and Restless, they are the foundation we stand on. Putting purpose before profit, our goal is to shift the lives of our people, our communities, our customers, our strategic business partners and our ...
    Read more about this company

     

    Head Of Brand

    Purpose of the Role:

    • Complete empathetic understanding of Customer

     

    Key Responsibilities:

    • To drive customer understanding inside the customer business
    • To drive and develop creation of brand communication elements and creative
    • Very keen eye of following market and competitive landscape
    • Understanding channels, tactics and methods to reach audiences where brand is currently not playing
    • Clear understanding of the role or Neuro Linguistic Programming (asking questions)
    • Clear understanding of the role of greed
    • Clear understanding of the role of fear of loss
    • Clear understanding of the role of call to action
    • Clear understanding of the role of trust
    • Very import to know how to write selling copy, i.e. how to sell product

     

    Knowledge, Experience & Skills:

    • Experience in digital selling
    • Business science background/Consumer Science/Behavioural Economics
    • Ability to pull strategy from anything and create something inspirational

     

    Personal Characteristics:

    • Creative
    • Passion for Innovation, Creativity and Business
    • Forward thinking
    • Commercially focused
    • Leadership style inspirational with a balance of strategic skills and strong ‘people’ orientation
    • Well rounded, resilient and self-aware individual who is open to change and personal development
    • Entrepreneurial, free thinker who will challenge the status quo and push boundaries
    • Must have the capacity to grow their strategic ability
    • Confident – someone who is able to hold their own with shareholders and be resilient in a demanding environment
    • Hands-on approach
    • Self-motivated
    • Self-aware

    Method of Application

    Interested and qualified? Go to The Unlimited on www.linkedin.com to apply

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