International Sales Executive (LSE) at Marcus Evans Group

• We are looking for highly talented individuals to join our conferences team as International Sales Executives.
• This is an in-person role based in our Cape Town office.

Key Responsibilities

Lead Generation

• Identifying Decision-Makers: Research and identify individuals in senior positions (e.g., CEOs, CFOs, Directors) who align with the  conference theme and objectives.
• Building Contact Lists: Utilize CRM tools, databases, and online platforms (e.g., LinkedIn) to create targeted prospect lists.

Qualifying Leads

• Assess the suitability of potential attendees based on their profile, industry, and level of influence.

Outbound Calling and Communication

• Initiating Contact: Make cold or warm calls to decision-makers, presenting the conference's value proposition clearly and persuasively.
• Building Rapport: Establish trust and credibility through professional and engaging conversations.
• Active Listening: Understand the prospect's needs, challenges, and interests to position the conference as a solution.

Selling

• Articulating Benefits: Clearly communicate the key benefits of attending the conference, such as networking opportunities, knowledge sharing, and access to industry insights.
• Handling Objections: Address concerns or objections effectively, highlighting how the event aligns with their professional goals or business challenges.
• Tailoring Pitches: Customize the sales approach based on the decision-maker’s role, industry, and specific challenges.

Achieving Targets

• Meeting KPIs: Strive to meet or exceed targets, such as the number of registrations, conversion rates, or revenue goals.

Qualifications

• Recognised degree or diploma in any discipline.
• Advanced level of the English language (verbal and written).
• Strong analytical and problem-solving skills
• Strong entrepreneurial spirit and positive attitude.
• Computer literate and proficient in Microsoft Office
• Resilient and able to work under pressure.
• Ability to work independently and be self-driven within a team structure.