Junior Brand Manager - 4 months contract at Danone

Job Purpose 

To support to the team for the planning, co-ordination and implementation of marketing activities, strategies, plans and budgets.

Key Areas of Responsibilities
Product Management

• Support the development and implementation of new product launches
• Support the updating and upgrading of product packaging and artwork
• Manage ad hoc projects where required

Brand Management

• Support the roll out and implementation of brand plans relating to a specific portfolio; including co-ordinating the activities of agencies
• Provide support to the team for all the "Below the line" activity, including sampling and activations, Point of Sale, and launches
• Support day-to-day brand management, Senior Brand Managers, and Marketing Managers
   

Integration

• Manage cross functional relationships to deliver marketing objectives including R&D, Commercial, Finance, Production, Supply Chain and sales
• Support trade marketing in the successful implementation of brand plans, relaunches, packaging changes, and other marketing initiatives
• Understand the Industrial processes related to the Brand Portfolio

Research

• Support the S&I Team in all their research requirements including U&A, qualitative and quantitative research, and taste tests
• Evaluate market trends and AC Nielsen Data
• Evaluate data, marketing and competitor information from various sources; including sales performance, promotion performance, and market analyses

Marketing Expense

• Manage the daily monitoring and processing of marketing-related expenses
• Control and report on monthly and annual marketing budget and expenses
• Create purchase orders for marketing spend
• Co-ordinate with the marketing team to phase marketing spend appropriately
• Support Finance where required by communicating directly with providers on required documentation, and invoice and payment queries
• Reconcile invoices and PO's to ensure that all Finance requirements are met
• Attend the monthly meeting to give feedback against the budget tracker
   

Internal Contacts

• Relevant R&D Team Member
• Marketing Team
• Relevant Trade Marketing Team Member
• Relevant Procurement Team Member
   

Academic And Trade Qualifications

• 3-year Marketing or Business-related degree
   

Work Experience And Skills

• 1-year general marketing experience, or related fields
• Brand experience is an advantage
• Knowledge of FMCG is an advantage
• Can navigate and work independently in a highly competitive market
• Thinking on your feet and working in an agile fast paced environment
• Creates a Meaningful future by challenging, driving transformation & co-building a compelling Vision
• Opens connections inside and outside by building, influencing and aligning stakeholders through own convictions and ideas
• Drives for sustainable results by delivering value for Danone, customers & communities with high standards, taking accountability and making the right decisions
• Empowers self & diverse teams by fostering collective impact through teamwork & diversity, assessing fairly, caring and developing people
• Self-ware by maintain self- balance and understanding self and strive for development