Junior Market Developer: Mpay at Mukuru

Duties and Responsibilities (include but not limited to):

To drive market penetration of the Wallet & VAS business to deliver the budgeted targets for assigned markets and ensuring operational excellence.

• Lead the acquisition of new customers, improve the retention of our existing customers, and increase the usage of our products by:
• Being the Wallet & VAS champion for your assigned markets to gain share of mind and coordinate business activity in support of the Wallet & VAS strategy.
• Building capability in sales and marketing teams.
• Working with and training the sales team on appropriate concept sells to open 1-to-many sales opportunities.
• Ensuring that marketing and sales correctly understand and communicate the right customer benefits and product features.
• Overseeing and improving our distribution channels.
• Ensuring the Wallet & VAS business is running smoothly by working with the Operations, Customer Service, Product, and other functions.

To oversee the successful implementation of plans in conjunction with other departments.

• Manage the projects in line with the specified project plan.
• Provide guidance and direction to project team members during the project.
• Coordinate the project team’s activities and prioritize activities within projects.
• Track the progress of all tasks related to the projects on a daily basis.
• Identify any areas that are running behind schedule and address with the relevant stakeholder.
• Identify where additional support or assistance may be required to ensure project timelines are met.
• Ensure the project plans include targets and measures, resource requirements, and planned activities.

To identify and develop new business opportunities to expand the company.

• Identify opportunities to expand product and services range offered.
• Ensure opportunities are strategically and legally viable.
• Present business case for opportunity for approval.

If approved:

• Make contacts in order to develop prospects and leads with various potential partners.
• Negotiate with potential partners in order to obtain mutually beneficial signed contracts.
• Implement the opportunity independently, or by working with a Project Manager.

Assist in the budgeting process, pricing, and partner management.

• Assist the Market Development Manager with:
• Developing the budgets and reporting on market performance.
• Conducting pricing reviews.
• Partner negotiations, commercial discussions, and managing the ongoing relationships.

To understand the market dynamics to enable decision making.

• Keep abreast of current and future market trends and industry changes.
• Identify competitors and keep up to date on their business models (e.g., suppliers, platforms, pricing, product offerings, customer retention strategies, etc.).

To manage own professional and self-development.

• Attend weekly KPI meetings with Manager.
• Attend monthly performance meetings with Manager.
• Attend all required training courses for new products.

Key Requirements

• Grade 12 or equivalent (Essential)
• Related Tertiary Qualification (Essential)
• 1-2 Years of work experience in Market/Business Development (Essential)
• Experience in a business development role (Advantageous)
• Experience in Financial Services (Desirable)
• Knowledge of payments and remittances
• Knowledge of the marketing and sales process (B2C & C2C)
• Knowledge of contracts and commercial agreements
• Knowledge of operating license requirements

Additional Skills

• Computer skills
• Verbal communication skills
• Selling skills
• Time management skills
• Organisational & administrative skills
• Attention to detail
• Interpersonal skills
• Analytical skills
• Self-motivated