Marketing Manager Distribution at Momentum Metropolitan Holdings Limited

Purpose    

• Research, develop and implement marketing campaigns and initiatives in line with marketing and distribution strategies to drive leads generation and channel visibility

Requirements    

• Degree in Marketing, Communication and/or Social Sciences or related qualification
• 5 - 7 years’ experience in Communication, Marketing or Brand Management in Financial Services
• Willingness to travel

Duties & Responsibilities    

• Engage, monitor, influence and work closely with the full marketing value chain to deliver high quality marketing initiatives and generate sales leads.
• Drive the development of integrated marketing strategies and campaigns that maximizes the effectiveness of the sales force and business development activities.
• Evaluate and monitor competitive products, services and marketing activities and channel these insights into the optimization of marketing initiatives.
• Provide input into all supporting media strategies, including digital, to maximize the impact of the intended campaign (for the targeted segment market applicable).
• Work with the creative teams and agencies to conceptualize marketing materials that captures target audience by delivering impact and resonance
• Partner and interact with vendors to supply materials supporting marketing concepts.
• Collaborate with product development, sales & service, technical marketing, regional marketing specialists, technology, marketing and creative teams to drive the strategy and development of the appropriate marketing and communication solution to support sales channels
• Facilitating creation of channel related content that provides additional product awareness amongst staff and sales advisers (tools, tips or sales aids) to be implemented within budget and on time across distribution channels.
• Responsible for the conceptualization and execution of marketing events (Expos, Sales Conference, Broker webinars) to promote product campaigns and to support major regional general manager’s sales strategies
• Effectively deliver marketing messaging to target audiences, including through mobile, video, social media, etc.
• Deliver on going measurement of marketing activities to ensure contribution to revenue growth, market share and profitability
• Revise marketing approach in line with market insights and feedback as well as campaign performance
• Measure and report performance of marketing campaigns to the rest of the business
• Build and maintain relationships with clients and stakeholders that promote cross delivery practice solutions.
• Ensure that full support is given to all the sales distribution channels and build and maintain relationships across all levels in PFA, Broker, Telechannel, GetUp Franchise and associates and affinity groups are managed. Travel required to engage and build relationships with provincial and regional channel teams
• Contribute to sustaining a competitive edge through external networking and benchmarking and representation on related forums.
• Define fair and innovative client service practices which build rewarding relationships and allows team to provide exceptional client service.
• Contribute to the design of client journeys for telechannel and digital touchpoints that result in a superior client experience.
• Engage with key internal and external stakeholders to identify changing client needs and align service offering with client needs.
• Participate and contribute to a culture which builds rewarding relationships, facilitates feedback and provides exceptional client service

Competencies    

• Business Acumen
• Client/Stakeholder Commitment
• Drive for Results
• Leads Change and Innovation
• Collaboration
• Impact and Influence
• Self-Awareness and Insight
• Diversity and Inclusiveness

Closing Date: 13th, July 2022