Mid-Weight Illustrator at 2U

Summary of Job:

• The main role of a Mid-weight Illustrator is to conceptualise, and create visual components used to aid in building the GetSmarter and 2U, Inc. brands under the guidance of a Senior Visual Designer and Lead Brand Designer. The visual components in creating predominantly online brand experiences and occasional printed campaign collateral comprises of a 40% good eye for layout design and great typography skills, and 60% strong illustrative work.

Key Role and Responsibilities:

Conceptual (quality of problem-solving and brainstorming ability)

• Should be able to conceptualise and answer briefs autonomously and brainstorm visual solutions with marketing and brand stakeholders
• Engage with more complex ideation and conceptualise visuals .
• Should be able to proactively suggest innovative and functional visual solutions in support of campaign outcomes.
• Engage in team training to further personal & departmental development.
• Assist Leads/Specialists/Manager with process strategies and principles for brand design that meet the requirements of the team as a whole.
• Collaborate with other departments and the rest of the Creative team to understand project needs and ensure output of the highest quality.

Communication (quality of written & verbal communication and relationships) 

• Effective, clear and professional communication of concepts, ideas and processes.
• Good interpersonal skills and relationships with team.
• Give and receive feedback effectively.  
• Improve and build on skills gaps.

Initiative (quality of proactive ideas and innovations)

• Sharing ideas and trends with wider team.
• Drive an implement innovations in collaboration with Lead and Senior.

 
Leadership (level of training, mentoring, managing and upskilling)

• Informal guidance and mentoring to co-workers (proportional to years of experience). 
• Lead specific training sessions in line with expertise.

Quality Assurance (level of design output and level of reviewing required to obtain desired output) 

• Staying informed of trends and sharing with team.
• Self review.
• Informal QA encouraged. 
• Work QA’d against brief by Lead Graphic Designer with mentoring by Senior Designers.

Education and Experience:

• 3-5 years relevant industry experience.
• Relevant tertiary qualification (Design Diploma/Degree).
• Strong design, conceptual and illustrative skills using the Adobe CC suite (UI/ HTML knowledge advantageous).