Offer Marketing Manager: Variable Speed Drives at Schneider Electric

Main responsibilities:

• Manage VSDs offers' portfolio and offers’ introductions
• Accountable for the growth and profitability
• Understand and share Offer Strategy with the Business Unit to adapt and execute it locally
• Master the Offer knowledge and the Offer environment
• Support Sales Offer strategy execution
• Collect and provide all Business information to the Business Unit
• Participate in Sales, Inventory & Operation Planning (SIOP²) process
• Optimize offer launches for all hero products across all BUs
• Enhance offer launches by piloting new and improved methods of tracking, communicating, measuring and managing launches with the Operations team.

Detailed Description:

• Understand and shares Offer Strategy with the Business Unit to adapt and execute it locally:
• Manage and develop the offer portolio.
• Manage or support the launch of new offers over time, to encourage growth of market share and compatibility with needs, guaranteeing achievement of goals.
• Implement the Marketing Mix (Product, Place, Price and Communication) adapted to the offer.
• Analyse product and customer portfolio and margin.
• Responsible for local list price management and admin in ERP.
• Guarantee profitability of the offer (price, mix, etc.).
• Pricing positioning and consolidated margin (CCO) optimization for the whole offer sold in the entity.
• Lead the traceability initiative for the country.
• Drive an execution plan to transform Install base traceability data into business generation opportunities, feeding sales teams.
• Master the Offer knowledge and the Offer environment:
• In charge of market measurement, evolution analysis and relevant action plans.
• Monitor the competition and analyzes competitors offer positioning at entity level (strategy, marketing mix, …).
• Usually participates in country standardization committees.
• Collect and give to the Business Unit all Business information:
• Contribute to the specifications of new offers and offer adaptations with Businesses.
• Take part in Sales, Inventory & Operation Planning (SIOP²) process
• Contribute to the Sales Forecast

Qualifications 

Education

• Relevant technical degree, e.g. NDip, BTech or BEng Electrical Engineering
• Business / Marketing qualification is an added advantage

Experience

• 7+ years of experience in similar industry
• Prior experience in a similar (product marketing) role would be preferred
• Knowledge of the South African market.
• Offer management (product marketing) experience
• Solid experience in Anglophone Market in sales, engineering or marketing roles
• Knowledge of Schneider Electric Business (customers, products, etc.) is advantageous.