Paid Media Marketing Assistant at TMF Group

About the role

As a marketing assistant, you'll manage social media content and support Paid Social and Paid Search campaigns. You'll support in the optimization of campaigns, and analyse their results against business goals. It is a role that sits in a global in-house team and requires you to work closely with a global marketing team and internal subject matter experts. You should enjoy working in a collaborative environment, and be organized, analytically minded, and detailed orientated.

Key Responsibilities

• Support the day-to-day management of Paid Social and Paid Search campaigns.
• Manage and curate content for specific organic social media channels to enhance brand presence.
• Use a data-driven approach to understand campaign performance and areas to optimise. 
• Provide campaign performance reports, providing insights and actions based on objectives and KPIs.
• Facilitate campaign kick-offs with global marketing colleagues including ideation, execution, optimisation, and reporting - aligning to achieve business goals.
• Stay abreast of the latest social media trends and tactics.
• Assist with budget administration tasks.

Key Requirements

• Previous experience working in a B2B marketing environment.
• Possess general knowledge of digital marketing principles.
• Desirable experience in working on paid media campaigns.
• Knowledge of paid media fundamentals with a passion to keep up to date with the latest trends and suggest innovative ideas and concepts.
• Excellent English language skills, including reviewing copy in English.
• Ability to manage your own workload while working towards multiple deliverables.
• Ability to build rapport and credibility with all colleagues and stakeholder groups.
• Demonstrates willingness and flexibility to adapt own approach to new ways of working to achieve improved outcomes.
• Ability to measure performance and apply learnings on an ongoing basis, and generate reports with relevant insight.
• A good understanding of Microsoft Office applications (particularly Excel and PowerPoint).