Performance Marketing Specialist at Le Boat

The Role

• As a Performance Marketing Specialist, you'll manage and optimize paid marketing campaigns across Search, Social, Display, and more, driving customer acquisition and growth. Your analytical skills and ability to collaborate with cross-functional teams will be key to success. You'll execute, report, and test new strategies to enhance performance across various digital media channels.
• This role offers a flexible hybrid work pattern, 2 days a week working in our Century City office and then other days working remotely.

What you will be doing

• Manage end-to-end management of digital marketing campaigns, ensuring alignment with business goals.
• Implement strategies to optimize campaigns for maximum return on investment.
• Create reporting dashboards to track performance and highlight data-driven improvements.
• Analyse campaign data to identify trends and areas for optimization.
• Collaborate with internal teams to ensure the integration of marketing initiatives.
• Develop and test new opportunities across paid digital channels.
• Manage budgets for campaigns, optimizing spend for maximum impact.
• Provide regular reporting and insights to collaborators on campaign performance and recommendations for optimization.
• Conduct market research and competitor analysis to advise strategies and stay updated on industry trends.
• Assist agency partners with campaign setups and strategies to ensure success.
• What we are looking for
• A results-driven digital marketer with expertise in Paid Search, Paid Social, Display, and Video campaigns.
• Passionate about digital marketing with proven hands-on experience in prior roles
• Detail-oriented multitasker who thrives in dynamic, fast-paced environments.
• Skilled at managing large-scale, multi-country ad accounts with complex keyword strategies.
• Proven success in optimizing paid campaigns across diverse platforms.
• Consistently meets volume and budget targets across multiple sites and platforms.
• Experience in industries like travel, marketing agencies, or experiential products is a plus.

About You

• Proactive and adaptable, always ready to tackle challenges with a positive attitude.
• Self-motivated and driven by achieving outstanding results, with a focus on continuous improvement.
• Collaborative and approachable, building strong relationships across teams and with partners.
• Committed to delivering value, balancing business needs with customer satisfaction.
• A problem-solver, thriving in dynamic environments where flexibility and resilience are key.
• You take personal accountability to make things happen and to ensure results are achieved.