Product Marketing (GTM Biz Apps) at Microsoft

Responsibilities

Drive Business Performance

• Partners with Subsidiaries to drive GTM for aligned Solution Plays, identifying growth opportunities in the market and builds clear execution plans.
• Align, influence and coach field teams, sales operations, marketing plans, business rhythms and change management to convert strategic priorities into local execution.
• Partners across Microsoft core teams to bring the voice of field and co-design strategy and programs.

Leads Sales Enablement

• Lands and champions solution plays, activating connected sales and marketing execution in every segment to maximize performance and share.
• Lead and collaborate with GPS for local partner-led marketing strategies and demand generation that support solution play performance.
• Champions Microsoft strategy and Solution Areas and builds industry presence.

Champions Product Advocacy

• Advocates as the voice of the Customer, Partners and Field to provide thought leadership on competitive landscape, solution area gaps, sales trends, etc. to drive improvements on the GTM plan.
• Grows organization capability to drive true insights, learnings and blockers for leaders, managers, and sellers​.
• Drives standardized rhythms and tools that drive increased customer and partner facing time for sellers​.
• Activates leaders and managers on investments and resource optimization, leveraging data and analysis​.
• Exemplifies Microsoft Values, Culture, Leadership Principles​
• Creates clarity by creating a shared understanding and building a clear course of action​.
• Boundary-less leader who pursues right outcomes to achieve success​.
• Models living the Microsoft culture and drives our leadership principles and Model, Coach and Care.​

Respected People & Organization Leader​

• Builds organization capability for employees, partners, and market opportunities.
• Grows effective & inclusive teams where people can do their best work.​
• Influences and transforms behaviors and evangelizes new ways of working​.

Qualifications

Required/Minimum Qualifications

• 8+ years experience encompassing marketing strategy, business planning, sales enablement, business development, technical pre-sales, enterprise sales or related work experience.