Project Lead: Retention at Curro Holdings Ltd

• The Project Lead – Retention monitors day-to-day learner retention indicators across all schools. The role conceptualizes, plans, and executes retention-focused campaigns to minimize learner attrition, build customer loyalty, and amplify positive word-of-mouth for the brand.
• The incumbent supports portfolio management, collaborates with school marketers, and is a brand ambassador, ensuring best-in-class retention practices and continuous improvement in the learner and family experience.

Key Responsibilities & Performance Areas:

Portfolio Manager Support

• Support the portfolio manager in all learner retention matters
• Develop, plan, and execute retention-focused projects/campaigns promoting brand loyalty and long-term tenure
• Collate, analyze, and report on retention data, utilizing internal tools
• Collaborate interdepartmentally to identify at-risk schools and implement retention plans
• Enhance the effectiveness and relevance of retention activities
• Track school retention performance; alert management to any concerning indicators
• Maintain school retention trackers and committee notes
• Develop relevant, actionable content for bulletins and termly submissions for schools

Retention Desk Management

• Monitor the retention desk and email accounts
• Oversee daily feedback to schools, ensuring prompt issue resolution
• Weekly reporting on retention ticket status (resolved, high priority, breached)
• Keep informed on CRM system developments, liaising with relevant departments

School Liaison and Training

• Collaborate with school marketers to innovate and refine learner experience initiatives
• Onboard new school marketers/bursars/administrators to retention practices
• Deliver refresher training to schools with high numbers of at-risk learners

Brand & Corporate Identity Management

• Serve as a brand ambassador for the group
• Uphold correct usage of corporate identity in all retention-related documentation

Qualifications, experience and skills

• Degree or Diploma in Marketing
• Qualification in Customer Service
• Legal Requirements:
• Valid Driver’s License
• Proficiency in MS Office (Word, Outlook, Excel, PowerPoint)
• Strong project management and analytical skills
• Brand management expertise
• Excellent time management, planning, and organizational skills
• Attention to detail and problem-solving ability
• Service and relationship-oriented
• Enthusiasm, reliability, and integrity
• Excellent interpersonal and communication skills (written and verbal)
• Ability to work autonomously and collaboratively
• Understanding of confidentiality and data protection requirements

Closing date: 05 December 2025