Promotions Specialist at Sasol

Short Description / Purpose of Job

• Supports the Manager Promotions to develop, execute, and monitor marketing promotions programs across a variety of channels. Their work includes researching the market, analysing trends to support define the organization's promotions strategy, and providing advice as to how to best reach the target market.

Recruitment Description / Key Accountabilities

• Compiling of an annual promotion plan according to the promotions strategy and objectives, this includes B2B and B2C site, regional and national based promotions
• Compiling of internal annual promotional plan to harness brand loyalty from Sasol employees as brand ambassadors
• Compiling of agency briefs and working with agency to develop promotional themes in adherence to promotion objectives and brand guidelines
• Monitor and inspect all advertising and promotional material for adherence to specifications and brand guidelines.
• Manage the performance of all promotions which includes but is not limited to tracking and reporting on the performance of all promotional activities
• Leveraging tactical opportunities and partnerships to drive the promotions strategy forward
• Support Manager Promotions with managing marketing agencies and suppliers including but not limited to contract management
• Research and present industry related promotions trend and innovations in line with targeted audience to the Manager Promotions and broader Brand Marketing team
• Contribute to the development and management of the annual promotional budget, ensuring that annual promotional calendar is delivered in full and on time

Formal Education

• University Bachelor’s Degree (Marketing or related qualification)

Min Experience

• 6+ relevant years

Certification & Professional Membership

• None

Competencies

• Business Acumen: An intuitive and applicable understanding of how a company or unit makes money. Displays a thorough understanding of what drives profitability. Maintains a market-focused approach to business. Keeps an overall big picture understanding of the business and its interrelationships enabling a person to make better business decisions. The ability to make good business judgments and quick decisions in a manner that is likely to lead to a good outcome.
• Collaboration: The action of working with someone to produce something
• Self-Mastery: Takes accountability for driving own growth through developing self-awareness, reflecting, seeking feedback and self-correcting
• Strategy: The direction and scope of an organization or subject (e.g., information technology, transportation, finance, marketing, product) over the long-term which achieves advantage for the organization through its configuration of resources within a challenging environment, to meet the needs of markets and to fulfil stakeholder expectations.
• Verbal Communications: Any exchange of words, either written or spoken, used to transmit information
• Written Communications: Sending of messages, orders or instructions in writing through letters, circulars, manuals, reports, telegrams, office memos, bulletins, etc. It is a formal method of communication and is less flexible