Public Relation Officer (Pretoria) at Agricultural Research Council

Description
Advertising

• Advertise ARC products and services on select media platforms that relate to participation at events, publications and relevant platforms.
• Comply with marketing and communication strategies.
• Comply with corporate identity and messaging.

Physical/Virtual Events

• Showcase ARC products and services at relevant stakeholder events (e.g. agricultural shows) and platforms.

Stakeholder Management and Admin

• Ongoing engagement with key stakeholders regarding scheduled and ad hoc events and advertising.

Communication

• Responding to enquiries both telephonically and by e-mail.
• Communication with relevant stakeholders.

Events

• Sharing the enquiries desk.
• Download images of events for library of engagements.

Requirements

• National Diploma or bachelor’s degree in marketing, Public Relations and Communications or related field.
• 3-5 years’ experience in a similar role.
• Track record in Digital Media, Communication, Public Relations and Marketing.
• Knowledge of online marketing and social media strategies.
• Ability to stay up to date with the latest multimedia and social media platforms and trends.
• Experience in a scientific research environment will be an added advantage.
• Creativity and ability to undertake marketing research.
• Global mindset and relationship building expertise and skills.
• Strong problem solving and analytical skills.
• Excellent interpersonal and communication skills (verbal and written).
• Ability to write and capture engaging and compelling content.
• Computer literacy with proficiency in the MS Office suite.
• Professional membership: Marketing Association of South Africa (MASA) registration at Associate Marketer level will be an added advantage.
• Valid driver’s licence (code 08/EB).