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  • Posted: Mar 9, 2026
    Deadline: Not specified
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  • Since our establishment in 1918, Sanlam has been a prominent part of the South African business landscape. We have always held a long-term view of how business adapts to the demands of the environment in which it operates. Today, in a dynamic world, we see an evolving set of social, economic, political and environmental imperatives that require our skilfu...
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    Regional Manager - Gauteng

    What will you do?

    To assume responsibility for increased market share in, and profitability for the province through:

    • Setting and driving the provincial distribution strategy
    • Driving business metrics, innovation, performance, and partnerships for the province
    • Ensuring the alignment, integration and effective functioning of all functions, areas, and channels across the province
    • Connecting the business with key stakeholders through partnerships and business relationships

    What will make you successful in this role?

    Strategy development and business planning

    Strategic Leadership

    • Understand the overarching distribution strategy and vision to co-create an aligned regional/provincial distribution strategy and drive the aggressive growth of the province.
    • Deliver monthly, quarterly, and annual business planning for the province. This includes formulating sales targets, expense budgets, workforce growth, tactics, projects and marketing plans for penetration and growth, provincial value propositions and strategies.
    • Analyse market changes, competitors, risks, opportunities, and threats and create contingency plans for these to protect and grow market share

    Budget and Expense Management

    • Accountable for the operational execution of the budget and cost management for the province:
    • Identify cost saving initiatives and create a cost awareness culture within the province.
    • Understand and implement practices to ensure viability and profitability of the province.
    • Have accountable oversight of the product mix across the province – working with business analysts to determine profitability drivers.
    • Create and direct opportunities to increase new business streams in the Area.
    • Drive the ongoing measurement of campaigns, initiatives, and training practices to ensure return on investment across the province.

    Drive the execution of the Provincial sales strategy through sales management

    • Translate the provincial distribution strategy and business plan into key objectives and targets and ensure these objectives are communicated and cascaded into the different areas across the province.
    • Lead the conceptualisation and implementation of tactics, projects and marketing plans for penetration and growth across all areas in the province.
    • Map, plan and drive the cost-effective and profitable integration of the different channels in the province.
    • Guide Sales Managers in generating tactically aligned plans across branches to effectively penetrate new and existing markets within the province.
    • Monitor sales performance against targets based on feedback obtained from the Sales Committee. Identify areas of poor sales performance and guide Sales Managers in formulating and implementing action plans.
    • Lead a culture of high performance across all areas in the province:
    • Structure and align area operating models across the province to ensure effective functioning.
    • Drive capacity in the province, identifying mission critical roles and ensuring resources are place.
    • Drive training and upskilling in line with products and business goals.

    Drive change and business innovation across the province

    • Put mechanisms in place to communicate and cascade regulatory and policy changes across the areas. Where relevant, provide regional input towards policy development and maintenance.
    • Build a change management capability in the province that will support and navigate teams effectively and efficiently through changes relating to systems, processes, and organisational structures.
    • Establish and drive a culture of innovation across the province.

    Additional Duties:

    Compliance, quality, and risk management

    • Keep up to date with all relevant regulatory and legislative laws/rules/ frameworks applicable to doing business compliantly.
    • Work closely with the Compliance Department to put mechanisms and frameworks in place that will ensure compliant business conduct.
    • Identify areas of risk within the Area and ensure there are appropriate management processes, monitoring, reporting and corrective actions in place to minimise or eliminate these.
    • Keep up to date with fraud modus operandi and work with Forensics Department to:
    • Identify possibilities or potential weaknesses that can expose the business
    • Proactively put mechanisms in place to identify and resolve internal and external fraud.

    People Management

    • Work with Human Resources and Talent Acquisition to source and select high potential talent for mission critical roles in the province.
    • Align HR practices, with respect to recruitment and promotion of staff, to support transformation targets.
    • Ensure good people practices in the province are implemented and maintained (performance management, succession planning, personal development, etc.)
    • Responsible for all operational people practices relating to direct reports, in collaboration with the Human Resource Function (talent management, performance management, individual development and growth, resolving grievances, leave allocation, capacity management, etc.).
    • Put frameworks in place to enable the accreditation and continuous professional growth of staff in the province.
    • Ensure coaching and development programmes / frameworks are in place to provide work exposure and ensure personal and career growth for the staff in the province.
    • Drive retention of staff to ensure a consistent service delivery to customers. Work with Human Resources to craft Employee Value Proposition and retention strategies.

    Stakeholder Management

    • Be the face of the province (Cross Channel), and an ambassador for customers, stakeholders, and intermediaries in the province. Position Assupol as a brand and business on provincial level in the market with key public and private market stakeholders.
    • Engage in relationship building to network opportunities and influence customers.
    • Engage with industry bodies (i.e., business and community forums).
    • Develop and maintain provincial business partnerships within the financial services community (including competitor liaison when required).
    • Identify and engage high impact intermediary opportunities.
    • Host events and functions that drive recognition and awareness.

    Sales Administration and Reporting obligations

    • Participation in Sales and Operational Committee meetings
    • Oversee the liaison with Marketing and Sales Support Intelligence (MSSI)

    Formal Education:

    • Grade 12
    • CFP an advantage
    • Regulatory Examination Level 5: Representatives
    • Regulatory Examination Level 1: Key Individuals
    • 120 Wealth Management Credits Or Qualification that is recognised by the FSCA
    • Business, Legal or Commercial Degree/MBA an advantage
    • It is expected that the successful candidate meets the requirements of Class of Business (COB) at the date of appointment
    • CPD

    Experience:

    • At least 3 years of Regional Sales Management where you managed Sales Managers
    • At least 6 years as a Sales Manager with proof of success in either Regional Manager or Sales Manager
    • At least 8 years industry related experience
    • Sound Financial Services experience at a senior level within a corporate environment
    • At least 5 years Sales and Distribution exposure
    • At least 5 years sound management and leadership experience

    Check how your CV aligns with this job

    Method of Application

    Interested and qualified? Go to Sanlam Group on careers.sanlamcloud.co.za to apply

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