Sales Analytics Administrator at Mayfly Agri (Pty) Ltd

• An established chemical distributor is seeking a strong, analytical Sales Administrator to play a critical operational and analytical role, moving beyond traditional order entry to focus on recording, managing, and deriving insights from sales team activities. This position ensures the accuracy of call reports, tracks customer action items, monitors project development (qualifications, trials, and registrations), and maintains a clean sales pipeline for analytics and reporting to sales leadership.

Minimum requirements for the role:

• Ideally have a relevant tertiary or administrative qualification
• Minimum 2+ years' sales support, sales operations, or data coordination experience – chemical, industrial, or B2B distribution environment strongly preferred
• Must have experience with CRM systems including report building and dashboard creation
• Meticulous attention to detail; ability to spot inconsistencies in call reports or project data
• Advanced proficiency in Excel (pivot tables, VLOOKUP, data cleaning) and/or BI tools (Power BI, Tableau)
• Strong written communication to summarize complex sales activity for leadership
• Ability to hold sales representatives accountable for timely data entry without direct authority
• Understanding of the chemical raw material sales cycle (sampling, technical data sheets, regulatory compliance, MOQ negotiations) is essential

The successful candidate will be responsible for:

• Maintaining and auditing daily/weekly call reports from outside sales representatives, including account managers and technical sales teams.
• Tracking qualitative metrics such as customer pain points, competitive intelligence, and product feedback.
• Consolidating customer action items (e.g. SDS/TDS requests, pricing follow-ups, sample delivery scheduling) and ensuring timely closure.
• Monitoring project progress for new chemical raw material qualifications, including lab trials, line trials, and regulatory approvals.
• Maintaining a project tracker showing status by stage: Quote → Sample Sent → Lab Test → Commercial Trial → Won/Lost.
• Flagging stalled projects and overdue customer decisions for sales management attention.
• Managing the CRM system to ensure all customer interactions, opportunities, and contact data are current.
• Generating monthly dashboards covering number of customer visits and calls per representative.
• Reporting win/loss ratios for new raw material opportunities.
• Tracking sales pipeline velocity and ageing of opportunities.
• Assisting in quarterly sales forecasting and territory analysis.