Sales, Marketing & Revenue Manager at Marriott International

JOB SUMMARY

• We are seeking a dynamic and proactive Sales and Marketing Manager who will be responsible for identifying and securing sales opportunities while ensuring exceptional service delivery.
• The successful candidate will develop and execute comprehensive marketing plans for our property, manage e-commerce activities, and lead day-to-day sales operations.
• This role focuses on building long-term, value-based customer relationships to achieve sales objectives and personal sales goals. 

Education and Experience

• A 2-year degree in Business Administration, Marketing, Hotel and Restaurant Management, or a related field from an accredited university; plus 3 years of experience in sales and marketing or a related professional area.

OR

• A 4-year bachelor's degree in Business Administration, Marketing, Hotel and Restaurant Management, or a related field; plus 3 years of experience in sales and marketing or a related professional area.

 Core Responsibilities:

Building Successful Relationships to Generate Sales Opportunities:

• Collaborate with off-property sales channels to ensure coordinated and complementary sales efforts.
• Develop and strengthen relationships with new and existing customers through sales calls, entertainment, familiarization (FAM) trips, and trade shows.
• Foster relationships within the community to expand the customer base and increase sales opportunities.
• Manage and nurture relationships with key internal and external stakeholders.
• Ensure seamless turnover to Event Management with accurate and comprehensive details.

Managing Sales Activities:

• Participate in sales calls with team members to secure new business or close deals.
• Handle the operational aspects of business bookings, including proposal generation, contract writing, and customer correspondence.
• Develop a leisure marketing plan focused on distributing rate offers, packages, and programs to increase occupancy.
• Track the return on investment (ROI) for all marketing initiatives, including online, direct mail, and print advertising.
• Monitor marketing budgets, providing recommendations for reallocation of funds as needed.
• Ensure consistent branding and voice for the property across all guest touchpoints and marketing communications, aligning with corporate standards.

Leveraging Market Trends and Customer Insights to Maximize Revenue:

• Identify new business opportunities to meet personal and property revenue goals.
• Analyze the market to understand competitors, economic trends, and supply and demand, using this knowledge to craft effective sales strategies.
• Close the best opportunities for the property based on market conditions and needs.
• Understand the primary target customer’s needs and expectations, providing tailored business solutions.
• Develop strategic marketing plans for group, leisure, and local efforts.
• Review and analyze website and email campaign performance for individual property sites and corporate campaigns.
• Evaluate new marketing opportunities to enhance property visibility and appeal.

Providing Exceptional Customer Service:

• Uphold the company’s service and relationship strategy to drive customer loyalty through outstanding service at every customer touchpoint.
• Deliver exceptional customer service to grow the share of customer accounts.
• Execute the company’s customer service standards and provide consistent service excellence.
• Set a positive example for guest relations, actively engaging with guests to obtain feedback on product quality and service levels.