Senior Account Manager SADC at MultiChoice

Purpose of the Position:

• The Account Manager: SADC has the primary role of achieving DMS sales in SADC and is responsible for achieving DMS Africa group and individual targets through the generation of client sales and commercial performance.

Key Performance Objectives

Tasks

Sales Generation

• Drive the sales of DStv media and advertising products to media agencies and independent clients

Have a robust understanding of the market landscape, competitors and Media Sales industry trends

• Strategically segment client base into key and portfolio accounts in order to retain and grow clients
• Use client insights to identify and evaluate strategic and innovative revenue generating sales initiatives and pathways to support the execution of the DMS sales strategy
• Understand client patterns and market behaviour to define data-driven forecasting strategies to increase profitability through improved targeted sales strategies
• Attend industry events and conferences to generate new business leads
• Scan market landscape to identify potential new business opportunities
• Expand and maintain network of clients across region
• Be available for monthly travel to key territories in Southern Africa.

Media Skills

Understand media metrics and measurement tools

Cross-functional leadership & Stakeholder Management

• Manage client engagement through the use of a Customer Relationship Management (CRM) system
• Synergistic cross-functional working relationships with channel, sport, sponsorship and spot sales, media strategy, marketing, planning, and digital activities to enhance key priorities and market penetration
• Ensure alignment across functions and create optimal ways of working to enable an integrated client experience
• Collaborate cross-functionally to design customised and bespoke sales proposals

Qualifications

Essential

• Post-graduate degree in Business, Sales, or Marketing

Experience

• A minimum of 5 years in Sales
• A minimum of 3 years in the Television Advertising industry
• Proven record of sales generation
• Knowledge of current and future content trends in multiple markets and platforms
• Managing direct and agency relationships
• Revenue retention on designated portfolio
• Understanding of the Africa Television industry and proven successes in the continent

Technical Competencies

• Numeracy skills
• Financial Management
• Sales management
• Presentation Skills