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  • Posted: Jun 11, 2021
    Deadline: Not specified
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    The Ignition Group is one of Africa's largest providers of technology, media, telecommunication and financial services, and is built around a powerful purpose - to make life better through innovative technology. We approach markets that are traditionally complex and contested, and then simplify them, making life easier for consumers, and business more effic...
    Read more about this company

     

    Senior Paid Social Specialist

    About the job
    The role:

    • We are looking for an enthusiastic, energetic individual to maintain and setup large budget paid social campaigns for a number of brands within our exciting portfolio.
    • We are defined by our greatest asset - our People! As a company founded by family, relationships have always been a strong focus of the business. We continuously strive to build on the bonds which you form when you first join us because coming to work should feel fantastic - It's like being at work with your closest friends. The atmosphere is always buzzing with raw energy and excitement! Our culture is open, honest, sincere and most of all - rewarding! We aim to give everyone that "Wow!!" experience. If you share in our mind-set and want to be part of a company that delivers beyond expectation - then join us!


    The detail:
    Create. Build. Manage.

    • Create, build, manage, and report on paid social campaigns.
    • Create FB Ad campaigns with the intent of generating leads at a lower cost.
    • Lower lead costs through continuous A/B testing.
    • Continually build, maintain, and optimize campaigns and data in order to maximize performance from lead to sale to conversion activation.
    • Identify new digital advertising verticals to help the business always stay ahead.
    • Make Ad spend and placement recommendations to take advantage of opportunities in real time.
    • Collaborate with Digital Marketing and Content teams to establish new creative and ideas.

    Facebook Advertising:

    • Utilize Facebook as a strong advertising tool, through campaign development of PPC campaigns: lead generation, custom audiences, remarketing tools and optimization insights.

    Are you this person?

    • Do you have a degree/diploma in marketing/ digital marketing management / social media or similar?
    • Do you have at least 3 years digital marketing experience with brand management in an agency/ similar environment?
    • Are you Facebook Blueprint certified?
    • Can you prove your experience within a paid social marketing role?
    • Are you brave enough to show-off your online advertising knowledge focusing on ROI through CPC, CPL through to COA?
    • How strong of an analytical someone would you say you are?

    Ignite your Career Today!

    Send your CV to [email protected]

    Method of Application

    Interested and qualified? Go to Ignition Group on www.linkedin.com to apply

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