dmg events is a wholly-owned subsidiary of the Daily Mail and General Trust plc (DMGT, www.dmgt.co.uk), one of the largest media companies in the United Kingdom. Founded in 1989, it now manages over 80 Exhibitions, Conferences and online platforms for a variety of industries in up to 25 countries each year. dmg events produces market-leading exhibitions and ...
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Senior Sales Manager - Transport, Mining and Trade
Sell sponsorship, exhibition, or delegate packages to existing or new clients (globally).
Work with the portfolio director to grow and scale the exhibition element of relevant events, in addition design, develop sponsorship packages and inventory based on customer feedback.
Exceed sales revenue targets for each event project and introduce new revenue from as wide a pool of potential clients.
Maintain excellent customer relations and have a thorough understanding of the markets in which you are selling.
Attend events and ensure that we fulfil and exceed customers’ expectations onsite.
Work with the team to drive a rebooking strategy onsite.
Work in a team environment cross-functionally pre-events, onsite and post-event.
Research and conduct sales campaigns to attract sponsorship or delegates.
Work closely across functions to maximise sales opportunities.
Attend sector specific events for face-to-face networking and business development purposes.
Build relationships and contacts with new accounts and create new revenue opportunities from untapped sectors.
Be part of the on-site team, ensuring the smooth running of the event
Reporting and administration
Update all activities and contacts on SalesForce (CRM System)
Load bookings into SalesForce
Submit a weekly pipeline report ahead of the pipeline meeting
Report back weekly in a pipeline meeting
Qualifications:
Minimum 3 years experience on a B2B sales team, venue, or organizational sponsorship sales, with a preferred background in engaging advertising/sponsorship agencies or through direct client contact.
Experience managing multiple customers and maintaining high-energy sales.
Relationship management experience including maintaining customer connection and communication.
Ability to identify and pursue cross and up-selling opportunities.
Ability to ask probing questions to proactively handle and respond to customer objections.
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